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What are the standard QR code size requirements?
QR codes have become a versatile tool for connecting the physical and digital realms. Whether you want to share contact information, direct users to a website, or provide exclusive offers, QR codes offer a convenient and efficient solution.

However, ensuring that your QR codes are easily scannable and functional across different mediums requires careful consideration of their size.

In this guide, we’ll explore the standard QR code size requirements, helping you make informed decisions to optimize your QR codes for maximum impact and accessibility.

From print materials to digital screens, understanding the ideal size of QR codes will enhance user experience and ensure seamless interactions with your brand.

The significance of QR code distance-to-size ratio

When designing QR codes for various applications, the distance-to-size ratio is a critical factor that can significantly impact their usability. This ratio helps ensure that QR codes are scannable from the intended viewing distance, enhancing user experience. The general guideline is a 10:1 ratio, meaning that for every unit of size, the QR code should be scannable from ten times that distance.

Why the distance-to-size ratio matters

The distance-to-size ratio is not just a technical specification—it’s a guideline that ensures your QR code functions effectively in various environments. Following this ratio helps maintain scanning reliability, ensuring that users can quickly and easily access the information embedded within the QR code. This is particularly important for enhancing user experience and maintaining engagement.

Factors affecting the distance-to-size ratio

Several factors can influence the effectiveness of the distance-to-size ratio, including:
- Printing quality
- Environmental lighting
- Material and surface
- Color contrast
- Error correction level
How small can a QR code size be?

The smallest size for a QR code depends on several factors, but a general rule of thumb is to keep it no smaller than 2 x 2 cm.

Here are some factors that influence the minimum size of a QR code:
- Data content: The more data a QR code contains, the larger it needs to be. Simple URLs require less space than complex data like vCards.
- Scanning device: Modern smartphones with high-resolution cameras can scan smaller QR codes more effectively than older devices.
- Printing quality and material: High-quality printing on smooth, non-reflective surfaces allows for smaller QR codes to be scanned accurately.
- Error correction level: Higher error correction levels require more space but make the QR code more robust to damage.
For optimal performance, ensure that your QR code size aligns with its intended use and scanning distance, keeping user experience in mind.

Also read: Why is my QR code blurry & how can I fix it?

How big can a QR code size be?

There is technically no upper limit to the size of a QR code. In theory, you could create a massive, scannable QR code visible from extreme distances, even from space. However, practical considerations make it essential to think about the size and how it relates to the scanning distance.

Size and scanning distance

When creating large QR codes, the 10:1 size-to-distance ratio is a crucial guideline to follow. This means that for every foot of QR code width, a user must be 10 feet away to scan it effectively.

Also read: What is a Dynamic QR Code: Benefits, Use Cases, & More

What shapes can a QR code be?

While QR codes are traditionally square, they can be customized into various shapes to enhance their visual appeal and align with brand aesthetics.

Here are some common shapes and customization options:

1. Square QR codes

The classic and most reliable form, square QR codes, are universally compatible and easy to scan.

2. Rounded or circular QR codes

QR codes can be designed with rounded corners or circular shapes. This softens the typical grid look and can help blend the QR code into logos or other design elements.

3. Custom shapes

QR codes can be made into unique shapes like triangles, hexagons, or brand-specific silhouettes. The key is to retain the necessary grid structure and alignment patterns for scannability.
- Logo integration: Incorporate a logo within the QR code by adjusting the error correction level, allowing the code to function with design elements added.
- Creative patterns: Custom patterns can transform QR codes into visually appealing designs while maintaining their functionality.
4. Colored QR codes

Using colors instead of the standard black-and-white can make QR codes more attractive. Just ensure there’s enough contrast to keep them scannable.

Also read: How to Create a Dynamic QR Code: Step-by-Step Guide

QR code size guidelines for different use cases

The intended use of a QR code significantly impacts its recommended size, but it’s not the only factor to consider. Some size guidelines are tailored to common QR code use cases to ensure optimal functionality and user engagement.

Business cards

QR codes are a great way to make your business card stand out by linking to your contact information, portfolio, LinkedIn profile, or other professional resources. Since business cards are typically scanned at close range using a smartphone camera, the QR code size can be relatively small.

Recommended size: 2 cm x 2 cm. This size is compact enough to fit on a card while still ensuring easy scanning.

Also read: How to Create a QR Code Using Replug?

Product packaging

Incorporating QR codes into product packaging creates smart packaging that connects customers to product details, reviews, customer support, or other resources enhancing the post-purchase experience. These QR codes are also scanned from short distances.

Recommended size: 2 cm x 2 cm to 9 cm x 9 cm. Ensure the QR code is visible and accessible without disrupting the packaging design.

Posters and billboards

Unlike QR codes on handheld items, codes on posters and billboards must be visible from a distance. They should be large enough to be scanned by people standing several feet away.

Guideline: Use the 10:1 size-to-distance ratio. A person should be able to scan every foot of the QR code width from ten feet away. Consider where your audience will be located and size your QR code accordingly.

Event tickets

QR codes on event tickets streamline entry processes and enhance security. The code must be large enough for staff to scan quickly and efficiently but small enough to fit comfortably on a ticket.

Recommended size: 3 cm x 3 cm. This size balances between being easily scannable and fitting neatly on the ticket.

Digital screens

QR codes displayed on digital screens offer flexibility in size, but they should still be accessible across various screen sizes, from smartphones to tablets and desktop monitors.

Recommended size: 2 cm x 2 cm to 4 cm x 4 cm. This range ensures the QR code is visible on larger screens and fits within smaller ones like smartphone displays.

Brochures and flyers

Similar to business cards, QR codes on brochures and flyers need to be noticeable without overwhelming the design. They should be large enough for easy scanning.

Starting point: 2 cm x 2 cm. Adjust the QR code size based on available white space to maintain design balance while ensuring functionality.

Also read: How to Add a QR Code to a Flyer: Use Cases and Tips

Email signatures

QR codes in personal email signatures should be subtle yet functional, maintaining a professional appearance without dominating the signature space.

Recommended size: 2 cm x 2 cm. Test across different email providers to ensure compatibility and easy scanning by recipients.

Try Replug’s QR code generator

After learning about the ideal QR code sizes and best practices, the next step is to create your own customized QR codes that perfectly fit your needs. That’s where Replug’s QR code generator comes into play.

Why choose Replug?
- Dynamic QR codes: With Replug.io, you can create dynamic QR codes that allow you to change the destination URL without needing to print a new code. This feature is ideal for marketing campaigns and ongoing promotions.
- Advanced analytics: Track your QR code performance with Replug’s detailed analytics. Monitor scans, location data, and user engagement to gain insights and optimize your strategy.
- High-quality output: Replug ensures that your QR codes are printed at the highest quality, maintaining sharpness and clarity for any size or medium, whether it’s for a business card or a large billboard.
- Versatility: Whether you need QR codes for business cards, product packaging, event tickets, or digital screens, Replug offers the flexibility to create QR codes for any purpose.
Get started today

Take advantage of Replug’s QR code generator to create eye-catching, effective QR codes that meet your needs. And while you’re at it, streamline your URLs with this free link shortener
, perfect for pairing with custom QR codes.

Get in touch with Replug to start designing your custom QR codes and enhance your marketing strategy today.

Conclusion

Understanding QR code size guidelines is essential to ensure that your QR codes are both functional and effective across various applications. Whether you’re placing a QR code on a business card, product packaging, or a billboard, selecting the right size is crucial for optimizing scannability and user experience.

Embrace the flexibility of QR codes to enrich your interactions with customers and audiences, ensuring they have access to the information and resources they need, exactly when they need it.

Frequently asked questions

What size should a QR code be?

The size of a QR code depends on its intended use and scanning distance. For most applications, a QR code should be at least 2 cm x 2 cm (0.8 x 0.8 inches) for optimal scanning. Larger codes are necessary for environments where users scan from a greater distance, such as posters or billboards.

What is the minimum size for a QR code?

The minimum size for a QR code is generally 2 cm x 2 cm (0.8 x 0.8 inches). This size ensures that the QR code is scannable by most devices, especially when viewed from a close distance, such as on business cards or product packaging.

What is the maximum size for a QR code?

There is no theoretical maximum size for a QR code, but practical considerations must be made for user convenience and scannability. Large QR codes, such as those on billboards, should follow the 10:1 size-to-distance ratio to ensure they can be scanned from a distance.

Does QR code size affect scanning speed?

Yes, QR code size can affect scanning speed. Larger QR codes are generally easier to scan quickly, especially from a distance. Smaller QR codes may require precise positioning and may take longer to scan if they are too small or if the scanning device’s camera is low-resolution.

What is the optimal QR code size for business cards?

The optimal QR code size for business cards is typically 2 cm x 2 cm (0.8 x 0.8 inches). This size is compact enough to fit on the card without overpowering the design and large enough for easy scanning with a smartphone.

What is the recommended size for QR codes on flyers and brochures?

A QR code size of at least 2 cm x 2 cm (0.8 x 0.8 inches) is recommended for flyers and brochures. This size ensures visibility and scannability without overwhelming the design.
July 31, 2024

30+ great SaaS tools in the market today

SAAS solutions are no longer just a trend; they are a necessity. With top-notch flexibility and power, businesses operate more efficiently than ever before.

These tools are revolutionizing the way we work, from managing social media to handling complex projects. But with so many options available, how do you choose the best ones for your needs?

Don’t worry, fellas! We’ve done the hard work for you. Running a business means we’re always looking for the best tools to help us stay efficient. We’ve tested many tools, considering reviews, costs, and user interfaces, and put together the top 30 essential SaaS tools for any modern business.

Our top 3 Saas picks of 2024

Tools	Why choose them?
Replug.io	Supercharge your links with this powerful link management toolbox.
ContentStudio	Crush it on social media with this handy scheduler, content curator and automation tool.
Usermaven	Get an in-depth scoop on your audience with privacy friendly Usermaven product insights and web analytics.

What are SaaS tools?

SaaS tools are cloud-based web and mobile applications that provide businesses with essential software solutions.

Unlike traditional software that requires installation and maintenance, SaaS tools are accessible via the Internet, making them easy to deploy and scale according to business needs. Implementing platforms like Scalo can enhance operational efficiency by streamlining management tasks and improving team collaboration across various business functions. Lastly, It’s also important to keep an eye on how much space iCloud should take to avoid using too much storage and slowing down your computer.

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Best tools for business in 2024

Following are some of the best SaaS tools for increasing sales.

Tool	Major functionality
Replug	Complete link management capabilities
RocketLink	Retargeting pixel integration
ContentStudio	Social media automation
FreePik	Image library
Tailwind	Optimized scheduling
Usermaven	Product and website analytics
Google Analytics	Comprehensive data tracking
HubSpot	All-in-one growth platform
Salesforce	Highly customizable CRM
Zendesk	Robust ticketing system
Constant Contact	Customizable templates
Mailchimp	Robust automation tools
Campaigner	Advanced automation features
Canva	Extensive template library
Adobe Creative Cloud	Industry-standard tools
Figma	Real-time collaboration
WordPress	Highly customizable
Joomla	Versatile CMS
Drupal	Strong security features
Ahrefs	Extensive backlink analysis
Semrush	Comprehensive SEO features
Asana	Customizable workflows
Basecamp	All-in-one solution
Slack	Real-time messaging
MirrorFly	Secure communication
Shopify	Extensive app ecosystem
Wix	Drag-and-drop builder
Zoom	High-quality video and audio
Google Meet	Easy integration with Google Workspace
QuickBooks	Comprehensive accounting features
Xero	Cloud-based, easy to use
Venngage	AI infographic Creator
Tagembed	Social media aggregator

Link management tools

1. Replug

Replug is a fantastic link management tool that makes it easy for brands and digital marketers to handle their important links.

Whether you’re sharing on email, social media, at the end of blog articles, through affiliate campaigns, or on landing pages, Replug has you covered.

It’s affordable, super easy to use, and even offers a free trial. Plus, it comes with a ton of great features that make managing your links a breeze.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Key features:

Retargeting capabilities: Re-engage visitors by targeting them with tailored ads based on their behavior.
Create white-label dashboards: Design customizable dashboards under your brand for client presentations.
Detailed link analytics: Track every click and engagement detail with comprehensive link analytics.
Custom branded URLs: Enhance your brand visibility with personalized, branded short links generated from this top-notch link shortener.
Bio-links: Centralize your social media presence with a single link that directs users to your branded landing page.
Deep links: Direct users to specific content within apps or websites, bypassing the signup process.
A/B testing: Optimize performance by testing different versions of your links to see what works best.
Link rotators: Distribute traffic evenly among multiple destinations with automated link rotation.
QR codes: Bridge the physical and digital worlds with scannable codes that direct users to your online content.
SMS links: Easily share and track links through text messages for improved engagement and accessibility.
Custom CTAs: Drive conversions with personalized call-to-action buttons that fit your campaign needs.

Pricing	Pros	Cons
Free trial (up to 14 days) Basic – $19/mo Professional – $49/mo Agency – $79	User friendly Offers a vast set of features Affordable	No freemium plan available

2. RocketLink

RocketLink is designed for marketers to shorten URLs and add retargeting pixels, helping in lead generation and improving ad efficiency.

Pricing	Pros	Cons
Liftoff – $19 / month Space – $ 29 / month Galaxy – $69 / month	Retargeting pixel integration Custom domain support	Higher price point Limited support options

Social media management tools

3. ContentStudio

ContentStudio ranks as the premier social media management tool due to its ability to connect with 25 social media platforms and 10 blogging platforms, offering a comprehensive suite of features. Its versatile capabilities, including content discovery, scheduling, detailed analytics, automation, and an AI-powered content generator, make it an excellent choice for complete social media management.

Key features:

Content discovery: Helps find trending topics and popular content relevant to your audience.
Social media automation: Schedules and automatically posts content across multiple social media platforms.
Social media content composer: Allows you to create and format engaging social media posts.
Content calendar: Organizes and plan your content publishing schedule to ensure consistent posting.
Content marketing: Develops and executes strategies to create, distribute, and promote content to attract and engage your target audience.
Content research & insights: Provides data and analysis on content performance and audience preferences.
Influencer search: Identifies and connects with influencers who align with your brand and target audience.
AI-caption generator: Generates creative and relevant captions for social media posts using artificial intelligence.

Pricing	Pros	Cons
Starter – $25/mo Pro – $49/mo Agency plans $99/mo	Content discovery and curation Automated publishing Comprehensive analytics	Limited integrations

4. Tailwind

Tailwind is a social media scheduling tool focused on Pinterest and Instagram, offering features like post scheduling, analytics, and hashtag suggestions.

Pricing	Pros	Cons
Pro – $24.99 /mo Advanced -$49.99 /mo Max – $99.99 /mo	Optimized scheduling Hashtag recommendations Detailed analytics	Limited to Pinterest and Instagram Some features require additional payment

Digital analytics tools

5. Usermaven

Usermaven is a top-tier, privacy-friendly product and web analytics tool designed for marketers and enterprises of all sizes. It provides comprehensive insights, robust data privacy, and seamless integration with multiple platforms, empowering you to make data-driven decisions with confidence and precision.

Key features:

Automated event tracking: Simplify your workflow with automated tracking of user activities within your app.
Multi-touch attribution: Identify the most effective marketing channels driving conversions with precision.
Cross-domain tracking: Monitor user journeys seamlessly across multiple websites within your domain.
Conversion funnel visualization: Discover where users disengage in your sales process with intuitive funnel visualizations.
Custom event tracking: Capture specific user interactions tailored to your business objectives.
Feature adoption reports: Gain clear insights into the utilization of new features by your users.
Segmentation: Analyze and interpret data for distinct, targeted user groups.

Pricing	Pros	Cons
Pro – $14/mo Premium- $24/mo Customize as per the number of events	User-friendly interface Real-time analytics Customizable dashboards	Limited integrations for now

6. Google Analytics

As a powerful digital analytics tool, Google Analytics dissects website traffic, uncovering visitor demographics, behavior patterns, and content engagement. By gleaning these insights, you can refine your website to attract your target audience and maximize your online impact.

Pricing	Pros	Cons
Google Analytics 360 starts at US$ 50,000 per year.	Comprehensive data tracking Integration with Google services Free for most features	The steep learning curve Limited customer support

Customer relationship management tools

7. HubSpot

HubSpot is an all-in-one growth platform for businesses. It unifies marketing, sales, and customer service tools with a focus on inbound strategies. This means attracting website visitors, converting them into leads, and nurturing them into loyal customers – all within a single platform. Many SaaS development companies leverage HubSpot to streamline their operations, enhance customer relationships, and optimize their marketing efforts.

Pricing	Pros	Cons
Different pricing for each solution. (Visit Website)	Multiple features under one platform	Expensive advanced plans can be overwhelming for small businesses

8. Salesforce

Salesforce is a powerful cloud-based CRM (Customer Relationship Management) platform. It allows businesses to manage leads, contacts, opportunities, and customer relationships all in one place. Also check: Top 10 Salesforce alternatives and competitors, with its various Salesforce clouds tailored to specific business needs.

Pricing	Pros	Cons
Different pricing for each product. (Visit Website)	Highly customizable Extensive integrations Scalable for businesses of all sizes	High cost Steep learning

9. Zendesk

Zendesk is a customer service-oriented CRM platform that provides tools for ticketing, live chat, and customer support management. It helps businesses deliver efficient and effective customer service experiences. It allows businesses to deliver efficient, best Knowledge Bases and effective customer service experiences

Pricing	Pros	Cons
Starts at $19	Multi-channel support Robust ticketing system Good for customer service teams	Expensive Requires training to use effectively

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Email marketing tools

10. Constant Contact

Constant Contact is an email marketing platform that offers customizable templates, contact management, and performance tracking. It helps small businesses create and manage effective email campaigns while integrating some of the best market research tools to enhance audience targeting and campaign success.

Pricing	Pros	Cons
Premium – $80/month Standard – $35/month Lite – $12/month	User-friendly interface Extensive templates Good customer support	Limited automation features Price increases with subscribers

11. Mailchimp

Mailchimp is a comprehensive email marketing tool that offers features such as campaign creation, audience segmentation, and detailed analytics. It also integrates with various e-commerce and CRM platforms.

Pricing	Pros	Cons
Starts at $15/month	Generous free plan Easy to use Robust automation tools	Limited support on free plan Advanced features require higher tiers

12. Campaigner

Campaigner is an email marketing solution that provides advanced automation, segmentation, and reporting tools. It helps businesses create personalized and effective email campaigns to engage their audience.

Pricing	Pros	Cons
Starter – $59/ mo Essential – $179/ mo eCommerce – $79.95/ mo Advanced – $649/ mo	Advanced automation features A/B testing Good deliverability rates	Expensive for small businesses Complex interface

Designing tools

13. Canva

Canva is a user-friendly graphic design tool that offers a wide range of templates, images, and design elements. It enables users to create professional-quality visuals for digital and print media without needing advanced design skills.

Pricing	Pros	Cons
Canva Free – $ 0 Canva teams- $5 Canva pro – $6.50	User-friendly Extensive template library Affordable pricing	Limited features on free plan Less powerful for professional designers

14. Adobe Creative Cloud

Adobe Creative Cloud is a suite of professional design software, including Photoshop, Illustrator, and InDesign. It provides powerful tools for photo editing, graphic design, and layout creation, catering to creative professionals.

Pricing	Pros	Cons
Visit website for pricing details.	Industry-standard tool Comprehensive feature set Regular updates	Expensive Steep learning curve

15. Figma

Figma is a collaborative design tool supporting real-time interface design and prototyping collaboration. It allows teams to work together on design projects, making it ideal for UI/UX designers.

Pricing	Pros	Cons
Professional Team$15/full seat/mo Organization -$45/full seat/mo Enterprise – $75/full seat/mo	Real-time collaboration Browser-based Strong prototyping features	Limited offline functionality It can be expensive for large teams

16. FreePik

Freepik is a popular online platform that provides a vast library of high-quality graphics, including vector images, AI images, photos, and icons. Freepik is an excellent tool for designers who need quick access to a wide array of graphic resources but may require a premium subscription for those who want to avoid attribution or need exclusive content.

Pricing	Pros	Cons
Free plan available Premium plan: Starts at $9.99 per month	Extensive library Strong prototyping features	Limited exclusivity Attribution required

Content management systems

17. WordPress

WordPress is a popular content management system that powers millions of websites. It offers extensive customization through themes and plugins, making it suitable for blogs, business sites, and e-commerce stores.

Pricing	Pros	Cons
Starter – $4Explorer – $8Creator – $25Entrepreneur – $45	Highly customizable, extensive plugin ecosystem, free to start	It can be complex for beginners, and requires regular maintenance

18. Joomla

Joomla is a flexible CMS that combines ease of use with powerful features. It supports a variety of extensions and templates, making it a versatile choice for different types of websites, from simple blogs to complex portals.

Pricing	Pros	Cons
Visit the website for pricing details.	Fast, lightweight and easy to install	Fewer plugins than WordPress Old and unintuitive

Drupal is a powerful CMS known for its scalability and security. It is ideal for complex, large-scale websites, offering extensive customization and functionality through its modular architecture.

19. Drupal

Pricing	Pros	Cons
Visit website.	Highly flexible Strong security features Good for complex sites	Steep learning curve Requires technical knowledge

SEO Tools

20. Ahrefs

Ahrefs is an all-in-one SEO toolset that provides insights into website performance, backlinks, and competitor analysis. It helps users improve their search engine rankings through comprehensive keyword research and site audits.

Pricing	Pros	Cons
Lite – $ 4 Standard – $ 249 /mo Advanced – $ 449 /mo Enterprise – $ 14,990 /yr	Extensive analysis Powerful keyword research Detailed site audits	Expensive

21. Semrush

Semrush is a leading SEO and marketing tool that offers keyword research, site audits, and competitive analysis. It helps businesses enhance their online visibility and optimize their digital marketing strategies.

Pricing	Pros	Cons
Pro- $139.95/monthly Guru- $249 .95/monthly Business – $499.95/monthly	Comprehensive SEO features PPC and social media tools In-depth analytics	High cost It can be overwhelming for new users

Project management tools

22. Asana

Asana is a project management tool that enables teams to organize, track, and manage their work. An in-depth Asana review highlights features like task assignments, project timelines, and progress tracking, showing how it helps teams stay productive and on schedule.

Pricing	Pros	Cons
Starter US$10.99 Advanced- US$24.99	User-friendly Customizable workflows	Limited features on free plan It can be expensive for larger teams

23. Basecamp

Basecamp is a project management and collaboration tool that centralizes tasks, files, and communication. Its user-friendly interface and integrated tools simplify project workflows and enhance team collaboration.

Pricing	Pros	Cons
Visit website	All-in-one solution, Flat pricing Easy to use	Lacks advanced features It can be overkill for small team

A complete link management solution
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Communication and collaboration tools

24. Krisp.ai

Krisp.ai is a voice and audio enhancement SaaS. It strips away background noise like barking dogs or busy keyboards, creating crystal-clear audio for webinars, call-center workflows, or recording on the go. It also offers real-time transcription, AI-powered meeting note-taking, summaries, and speaker analytics, all powered locally to preserve privacy. Compatible with Windows, macOS, iOS, Android, and major conferencing apps like Zoom, Teams, and Meet.

Pricing	Pros	Cons
Free plan – $0/mo Pro plan – $8/mo Teams plan – $10/user/mo Enterprise – Custom	AI noise cancellation Transcription Meeting notes Collaboration features centralized billing Analytics	Limited free version

25. Slack

Slack is a messaging platform designed for team communication and collaboration. It supports channels, direct messaging, file sharing, and integrations with other tools, making it a central hub for workplace communication.

Pricing	Pros	Cons
Pro – $8.75 $4.38 /mo for 3 months Business plus- $15/mo	Real-time messaging Integrations Easy to use	Limited features on free plan It can be distracting

26. MirrorFly

MirrorFly is a customizable communication solution offering functionalities such as messaging, voice, and video call. It supports real-time collaboration and integrates with various platforms, enhancing team connectivity.

Pricing	Pros	Cons
Essentials- $399 Premium- $999	Highly customizable Secure communication Supports chat Voice, and video	Custom pricing can be expensive Requires technical setup

E-commerce Tools

27. Shopify

Shopify is a leading e-commerce platform that allows businesses to create and manage online stores. It offers a range of customizable templates, payment processing, and marketing tools to support e-commerce operations.

Pricing	Pros	Cons
Basic – $25 USD/month For small teams- $65USD /month Advanced -$399 USD/month Plus- $2,300 USD/month	User-friendly, extensive app ecosystem, excellent customer support	Transaction fees, can be expensive with add-ons

28. Wix

Wix is a website builder that also offers robust e-commerce capabilities. The tool provides customizable templates, drag-and-drop design, and integrated payment options, making it easy to create and manage an online store.

Pricing	Pros	Cons
Light – $17 Core – $29Business – $36 Business elite – $159	Drag-and-drop builder, affordable pricing, good for small businesses	Limited advanced e-commerce features, c

Video conferencing tools

29. Zoom

Zoom is a widely-used video conferencing tool that offers high-quality video and audio, screen sharing, and recording capabilities. It supports meetings, webinars, and virtual events, making it ideal for remote communication.

Pricing	Pros	Cons
Visit the website for pricing details	High-quality video and audio, easy to use, extensive features	Security concerns, can be expensive for large teams

30. Google Meet

Google Meet is a video conferencing service that integrates with Google Workspace. It provides secure, high-quality video meetings with features like screen sharing, live captions, and real-time collaboration.

Pricing	Pros	Cons
$0 to $18 per month, per user (plus custom-priced Enterprise option)	Easy integration with Google Workspace, reliable performance, free for Google users	Limited features compared to Zoom, requires Google account

Accounting and finance tools

31. QuickBooks

QuickBooks is an accounting software designed for small to medium-sized businesses. It offers features for invoicing, expense tracking, payroll, and financial reporting, helping businesses manage their finances efficiently.

With QuickBooks desktop hosting, businesses get the power of Desktop software with cloud flexibility, enabling multi-user access, enhanced data security, and seamless collaboration.

Pricing	Pros	Cons
Simple Start -$18 /mo US $1 for 6 months Essentials – $27 /mo US$2 for 6 months Plus – $38/moUS$3 for 6 months Advanced – $76/mo	Comprehensive accounting features, user-friendly interface, good customer support	Can be expensive, and occasional performance issues

32. Xero

Xero is a cloud-based accounting software that provides tools for invoicing, bank reconciliation, inventory management, and financial reporting. It is known for its user-friendly interface and integration capabilities.

Pricing	Pros	Cons
Starter: Usually $29Now $14.50 /mo Save $87 over 6 months Standard: Usually $46Now $23/ mo Save $138 over 6 months Premium: Usually $62 Now $31/ mo Save $186 over 6 months	Cloud-based, easy to use, integrates with many apps	Limited customer support can be expensive for advanced plans

33. Venngage

Venngage is an infographic tool with a huge template library. It has a free AI infographic generator tool that helps to create highly engaging and customizable infographics by just writing an AI prompt in any style or tone.

Pricing	Pros	Cons
Free	User-friendly	Limited features
Premium Plan	Access to 10,000 templates	Slightly pricey

34. DesignWiz

DesignWiz is a simple and affordable tool for businesses and individuals to create professional flyers effortlessly. It offers a user-friendly platform with high-quality templates and customization features.

Pricing	Pros	Cons
Basic Free – $0	Easy-to-use interface	Advanced features available in the Pro plan
Pro – $9.99/month	Wide range of customizable templates

35. Tagembed

Tagembed is a social media aggregator that allows businesses to collect, curate, and embed social media feeds on websites. It supports multiple platforms, helping brands enhance engagement and showcase user-generated content.

Pricing	Pros	Cons
Free Plan Available,	Easy integration	Real-time updates take some time
Basic – $19/month	Supports multiple social platforms	Customization options may require technical knowledge.
Pro – $29/month

Other commonly used tools

AI Tools
Online survey tools
HR tools
Document management tools
Demo booking automation tools

How do you buy SAAS tools?

Here are some important steps you need to keep in mind when buying a SaaS tool.

Identify needs & budget: Clearly define the problem you’re trying to solve and the features you need. Set a realistic budget for the tool.
Research & shortlist: Explore different SaaS options in your chosen category. Reviews, software comparison websites, and demos from vendors can be helpful.
Free trials & demos: Take advantage of free trials and demos offered by most SaaS companies. This lets you test the tool’s functionality and user interface.
Read reviews & ratings: Look for user reviews and expert ratings to get insights into the tool’s strengths, weaknesses, and real-world experiences.
Negotiate pricing (Optional): For some SaaS, especially with annual Subscriptions, there might be room for negotiation on pricing, especially for larger teams or longer contracts.
Consider security & integrations: Make sure the tool offers secure data storage and integrates well with any existing software you use.
Training & support: Check if the vendor offers training resources and reliable customer support to help you get the most out of the tool.
Start small & scale up: If you’re unsure, start with a basic plan and upgrade as your needs evolve.

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Conclusion

Choosing the right SaaS tools can be overwhelming. This blog post has provided an overview of 30 essential tools across various business functions. Remember to carefully evaluate your specific needs, budget, and team size when making your selections.

FAQs related to the SaaS tool

Are SaaS tools secure?

Most SaaS providers implement robust security measures, including encryption, regular security audits, and compliance with industry standards. However, it’s essential to review each provider’s security protocols to ensure they meet your requirements.

How do I choose the right SaaS tool for my business?

Identify your specific needs, budget, and team size. Research different options, read reviews, and consider free trials or demos. Evaluate features, pricing, and customer support before making a decision.

Are there any free SaaS tools available?

Yes, many SaaS providers offer free plans or limited free versions of their tools. Some popular options include:

– Google Analytics
– Canva
– Asana
– Mailchimp
– Trello

What are the benefits of using SaaS tools?

SaaS tools offer several advantages, including:

– Cost-effective: No upfront costs, typically subscription-based.
– Accessibility: Accessible from anywhere with an internet connection.
– Scalability: Easily adjust plans based on business growth.
– Automatic updates: Software is regularly updated with new features.

How can I integrate different SaaS tools?

Many SaaS tools offer integrations with other platforms. You can use integration platforms or APIs to connect different tools and streamline workflows. Additionally, some tools offer built-in integration capabilities.

July 31, 2024

How to sign up for the Replug affiliate program?

You’re creating amazing content every day, but the solid financial rewards just aren’t there. We get it—it’s frustrating to see all that hard work not translating into the income you deserve.

But what if we tell you that you could turn your passion for sharing great products into a reliable income stream?

Yes, you heard us right. Say hello to affiliate marketing, where your genuine recommendations can earn you countless commissions.

In this guide, we’ll cover everything you need to know about affiliate marketing, from the key benefits for brands to marketers. And introduce you to the Replug affiliate program, providing you with a clear, step-by-step process to get started and succeed.

Ready to turn your content into cash? Let’s get you started!

What are affiliate programs?

Affiliate programs are a type of performance-based marketing strategy where businesses reward affiliates (individuals or businesses) for promoting their products or services.

Affiliates typically earn a commission when a customer clicks their unique affiliate link and completes a desired action, such as making a purchase or signing up for a free trial.

These programs offer a wealth of advantages for both businesses and affiliates.

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

Key benefits for businesses

Top perks for brands, agencies, companies
Continuous promotion	Unlike one-time ads, affiliates continually promote your products, ensuring consistent visibility and sustained marketing efforts.
Low cost & risk	Spend wisely by paying affiliates only when they bring in sales or leads, keeping your investment low and secure.
SEO boost	Gain backlinks from affiliate sites, which can improve your search engine rankings and organic traffic.
Test out products	Affiliates allow you to test new products or marketing strategies with minimal financial risk.
Rapid market entry	Affiliates can help you quickly enter new markets and regions without the need for extensive local marketing campaigns.

Also read: A Quick Guide on Affiliate Decloaking

05 key benefits for marketers

Top perks for content creators, brand managers & influencers etc
Monetization opportunity	Turn your content into cash by promoting affiliate products and earning commissions on sales through your unique links.
Increased organic traffic	Capture email addresses through affiliate links, creating a valuable asset for future marketing campaigns.
Content longevity	Create evergreen content with affiliate links that continue to generate income long after they are published.
Building relationships with brands	Develop long-term partnerships with brands, opening doors to future collaborations and exclusive deals.
Passive income stream	Enjoy the potential for passive income as well-placed affiliate links continue to generate commissions over time.

Top 3 affiliate programs of 2024

1. Replug

Transform your links into powerful marketing tools with Replug’s affiliate program, offering high commissions and excellent support.

Maximize your earnings by promoting a tool that boosts engagement and tracks performance effortlessly.

2. ContentStudio

Earn generous commissions by promoting ContentStudio, an all-in-one content marketing and social media management platform. Help businesses streamline their content strategy and social media presence while benefiting from a lucrative affiliate program.

Also read: The 10 best social media management tools in 2025

3. Usermaven

Join Usermaven’s affiliate program and capitalize on promoting this top-tier product analytics tool. Earn commissions by helping businesses understand their user behavior and improve their product offerings with comprehensive analytics.

Also Read: 25 + best affiliate programs to earn money in 2024

How to sign up for the Replugs affiliate program?

Step 1: Visit the Replug website

Open your web browser and go to the official website: Replug.io.
Navigate to the bottom of the homepage and look for the “Affiliate Program” link. This is typically found in the footer or under the “Company” or “Partnership” sections.

Or you can also access this link from the resources section of the header menu.

Step 2: Access the affiliate program page

Click on the “Affiliate Program” link. You will be redirected to a page with information about the affiliate program, including benefits, commission rates, and sign-up instructions.

Review the details to ensure the program aligns with your goals and expectations.

Step 3: Register for an Account

On the Affiliate Program page, look for the “Sign Up” or “Join Now” button. Click on it to start the registration process.
You will be prompted to enter your personal details, which typically include your name, email address, and password.

Step 4: Complete the application form

After signing up, you’ll be redirected to the dashboard.

Fill out the application form here with accurate and up-to-date information.

Add in all the necessary information and click “Update”.

Step 5: Access your affiliate dashboard

Explore the dashboard to familiarize yourself with available tools, tracking features, and marketing materials.
Then, add in the payout method.

Replug Affiliate program -Payout methods

Step 8: Track your performance

Track your performance through the affiliate dashboard to monitor clicks, conversions, and commissions earned.

Step 9: Get paid

Replug will handle payments based on their commission structure. Ensure you have set up your payment details correctly in the affiliate dashboard.

Payments are usually processed on a regular schedule (e.g., monthly). Check the payment terms and conditions for specifics on how and when you will receive your earnings.

Conclusion

Signing up for the Replug affiliate program is a straightforward process that can lead to substantial earnings if you effectively promote their services.

By following the steps outlined in this guide, you’ll be on your way to becoming a Replug affiliate and earning commissions through your promotional efforts.

That wraps up our quick guide for today. If you have any questions or need further assistance, don’t hesitate to reach out. Our customer support team is here to help and will get back to you promptly.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

FAQs related to affiliate programs

How does the Replug affiliate program work?

The Replug affiliate program allows you to earn commissions by promoting Replug’s link management and engagement tools, such as its top-notch short URL shortener. You share your unique affiliate links, and when users sign up or make a purchase through your link, you earn a commission.

What are the benefits of joining the Replug affiliate program?

As a Replug affiliate, you gain access to high commissions, excellent support, and a platform that helps you maximize your earnings by boosting engagement and tracking performance effectively.

Who can join the Replug affiliate program?

Anyone with an audience, including marketers, content creators, bloggers, and influencers, can join the Replug affiliate program to monetize their content and drive revenue.

How do I sign up for the Replug affiliate program?

Visit the Replug website, navigate to the “Affiliate Program” link, and follow the registration steps. You’ll need to fill out an application form and set up your affiliate dashboard.

July 30, 2024

21 Instagram Story hacks to boost your engagement

As of 2024, Instagram had over 1.4 billion monthly active users. 70% of Instagram users watch stories daily, and 86.6% of Instagram users post stories. That’s a massive number.

From the introduction of Stories and Reels to the rollout of shopping and creator tools, Instagram has demonstrated a keen understanding of what its users want and need.

Therefore, we have conducted in-depth research to give you the best list of hacks for Instagram stories that will boost your Instagram engagement and increase your audience. We have divided these 21 hacks into 5 groups to make it easier to understand

5 types of Instagram story hacks
Instagram Story Designing Hacks
Instagram Story Video And Image Hacks
Instagram Story Management Hacks
Instagram Story Sticker Hacks
Creative Instagram Story Hacks

Instagram story designing hacks

1. Create story with a patterned backdrop

If you want your Story posts to be the talk of the town, then it’s time to get funky with your backgrounds. Trust me, the more patterns you throw in there, the more excitement you’ll inject into your stories.

Here is an example by Benefitcosmetics:

Here’s how you can do this:

To share a post from your feed in your stories, simply take a snapshot and crop it so that only the post is visible.
Select “Add post to your Story” from the original feed post by clicking the “share” symbol.
Make the feed post full-screen by increasing its width. Following this procedure, your completed Instagram Story will feature a clickable link to the original post.
Select a picture or pattern from your library as a background.
Next, insert the portion of the screenshot you cut out in Step 1.
Put the story online.

Set up something eye-catching, but make sure not too flashy to distract your audience from the message you’re trying to convey.

2. Create visual art with texts or emojis

The design of your Instagram Story is like the ultimate fashion statement. It will either make you the trendsetter of the century or leave you looking like a fashion disaster. So, choose wisely, my friends.

Here’s an example by Starbucks:

Starbucks instagram story with pastel shades text and font.

To start typing on your Instagram story:

Tap the “Aa” icon on the top-left corner or click anywhere on the screen to activate the text field.
Change the text font, adjust the size, or change the color.
Apply effects like shadows, outlines, and different background colors to change your text to your brand colors.

On the other hand, adding emoticons to your Instagram story is a simple and effective method. Take, for example, Rhode, which included a cute strawberry emoji in its story to promote its new product, strawberry gazing lip gloss.

Here’s how you can do the same:

Tap the “square smiley face icon” To open the emoji selection screen. Or directly add from your keyboard.
Tap on the ones you want to add to your story.
Add multiple emojis to your story by tapping the emoji icon again and selecting additional emojis.
Rearrange, resize, and adjust them until you’re satisfied with the composition.

Also, you can Pinch or expand with two fingers to resize the emoji or text. Or layer emojis, text, and other elements by adding them one after the other.

3. Add filters and translucent colors

With so many tones, color grades, and effects, finding a filter that fits your brand is very easy. Use transparent overlays to add a customized color tint to your images or videos.

Just like this Instagram story by Insomiacookies:

insomiacookies on instagram shared a story with tinted backdrop.

Follow these steps to create a catchy overlay:

Upload the photo or video to your Story.
Open the Story and tap the three dots in the upper right corner.
Select “Draw,” then select the desired font color.
To make an overlay, click and hold your finger on the screen until the overlay covers your photo or video.

Such overlays let you cover up important information or products while alerting users that something is going on, and keep your audience waiting for the big reveal.

To apply an effect to your Instagram Story. Open your camera and swipe to the end to select “Browse Effects.” Scroll, and you’ll find hundreds of options.

4. Use the eraser tool for dramatic reveals & cool effects

If you want to impress your Instagram followers, we have a super cool hack for you. All you need is a little bit of creativity! Use the eraser or doodle feature to create all sorts of cool effects!

This lets you create Instagram Stories to cover a new story for a dramatic reveal, as shown in the image below.

Fellas, you can wow your Instagram followers with this simple hack with some creativity.

Instagram story video & image hacks

5. Use the boomerang feature

If you’re an Instagram user, you should use the Boomerang feature on your feed. It’s a quick and fun way to save memories, and easy to do. Just click the camera icon, record a short video, and click “Boomerang.”

You’ll get a preview of your video with the boomerang effect in the upper left corner. Click “Save” to save your boomerang as a photo or video. When you post it again, it will play back in reverse.

6. Add some green screen tech fun

Now, let’s not sugarcoat this. As your travel options are severely curtailed due to the busy workload, you’ll have to make do with people-watching in Turks and Caicos this summer.

But, with the help of some cutting-edge green screen technology, you may get your viewers there in no time. And you won’t even need to invest in any special tools.

To access Search Filters, open your stories, swipe to the end of the filters, and you see the green screen option.

Also, you may use the search bar to look for “green screen” by tapping on that. Many other green-screen effects will be available to you.

7. Multi-Image stories in one go

Oh, this feature is super useful when you want to share a story! It’s actually one of the main reasons why people love using Instagram stories. If you upload one story at a time and you have active users, they might lose interest because their experience could become confusing.

But if you publish multiple snapshots in your story at once, you’ll be able to keep your audience engaged. You can also display Instagram feed on website to showcase your Stories and posts, helping visitors stay connected and boosting overall engagement.

Besides that, ensure that you use the correct Instagram story dimensions. The minimum dimension is 1.91:1, and the maximum is 9:16. The recommended aspect ratio is 9:16, with a size of 1080px by 1920px.

Interesting read: How to Use Instagram Threads: Discover Hidden Gems!

What else can I do to make my stories more engaging?

Another way to engage your audience is to create and fill out a template. Then share the same template unfilled, and ask your followers to take a screenshot and fill the template. They will share it on their Instagram stories and increase your account’s visibility.

The template will, of course, be branded, so your name will already be there, giving you visibility in new circles.

Also, you will find multiple templates on Canva, ready-made. You can easily edit them too.

Instagram story management hacks

8. Schedule your stories in advance

Everyone knows that consistency is key. In order to maintain engagement levels, it is important to consistently post content. Additionally, this will enable you to prepare your content in advance and plan everything accordingly. This is important because there may be times when you are unavailable to publish a post.

Additionally, by understanding the peak engagement time on your account, you can strategically schedule your stories to maximize views.

How can stories be scheduled? Instagram does have a scheduling tool called Insta Planner. But that isn’t enough. Instead, we recommend use a highly effective Instagram management tool that takes care of all aspects, including composing posts and monitoring performance.

9. Use Instagram story analytics

Instagram’s story analytics provide a comprehensive range of data and insights. They can provide you with valuable insights into the types of stories that were successful and those that were not.

Using this method will assist you in developing a content calendar that has a greater impact. Additionally, you have the option to utilize the Instagram analytics tool, which provides a comprehensive analysis of your content strategy.

To access various engagement metrics in Insights, simply tap on the Content tab. Here, you will find metrics such as reach, impressions, follows, link clicks, and more.

To check the analytics of a specific story, simply open the story and then swipe up. Next, tap on the bars to access the analytics. This way you can analyse which types of stories work best for you and focus on creating similar content to increase engagement.

10. Add & hide mentions & hashtags

Mention stickers are the best way to tag other users while sharing shoutouts or promoting the partner brand. The mention sticker includes the following features:

Encouraging your followers to post their own stories in return for a mention, which in turn promotes your event.

Tag the people appearing at your upcoming events to promote them.

Mention stickers, on the other hand, can boost the visibility of your stories.

Location stickers increase the chances of appearing on public feeds and reaching people who do not follow you.

Countdown stickers are also handy when launching a product or a specific event.

One way to go about it is to add all the hashtags and mentions on the story and then hit the stickers option. Choose to ‘add a photo from camera’ and layer the image that you want to put up on the base.

Another way to go about it is to open the text box and add as many hashtags and mentions as you want. Then from the color tool, select the dropper and pick a color from the image to turn the text into. This will camouflage the text in the background.

Which hashtags to add?

If you don’t know which hashtags to add, the composer feature in ContentStudio is a lifesaver. You can create a pool of hashtags from which you can pick and choose every time you put something up, or create a pre-set to go with every post.

Interesting read: Effective Risk Management Strategies to Manage Social Media Risks

11. Do story hops

A story hop is an excellent way to keep your audience engaged. It can also be used to bring in more followers. So, what really is a story hop? It is when you collaborate with multiple, similar Instagram accounts and decide on an activity to do together.

You can also share their stories on your feed or story. So, just like your followers are likely to hop on to the stories of influencers you referred to, followers from other accounts will reach your stories as well

Instagram story sticker hacks

12. Add a link sticker to your story

Capture the attention of your audience by directing them to a webpage. If you are selling something, make sure to connect your story to the corresponding page.

Here we spotted Madewell on Instagram doing the same.

Madewell on instagram shared a story with a captivating CTA stickier.

However, if you don’t have too many follower then we’d prefer you to add an Instagram bio link in the meantime. It is preferable if you put up branded short links using an efficient short URL shortener, because you can track the link clicks through its built-in UTM builder. Replug is an all-in-one link optimization platform, offering such top-nocth features at hand!

How to create Shoppable Stories?

Create your Instagram Story
Go to Stickers
Select the product sticker and add the item
Customize and match it with your brand.

How do we add a link to the Instagram story?

Use the Link sticker to include a link in your Instagram story. Tap on the sticker to be redirected.

To put on a Link sticker, do the following:

Capture or upload content to include in your Insta story.
Select the sticker tool from the upper navigation bar.
Hit the “Link” sticker to insert your desired link, then tap “Done.”
Tap to check color variations after placing the sticker on your narrative, just like the other stickers

13. Including entertaining GIFs

Using GIFs on Instagram is like adding a dash of pizzazz to your story. It’s the secret ingredient that can make your viewers go,

“Whoa, that’s fancy!”

Here we spotted crumble cookies using gifs in its Instagram story.

Crumble cookies on Instagram shared a story with entertaining gifs.

Here’s how you can do it:

Simply go to the “create mode”
Scroll to the GIF tab to add thousands of GIFs.
Use GIFs as the background for your Instagram stories.
Or create GIFs using editing apps like ImgPlay etc.

14. Ask a question

It doesn’t matter what kind of business you have. Your audience will always have questions for you, and you can also ask your followers questions. It’s a great way to keep your audience engaged.

For instance, you can ask your audience what’s going on questions just like Topgear did:

Topgear on instagram shared a story with an engaging question

To ask a question, click on add story and go to Instagram elements. You’ll find questions there.

Creative Instagram story hacks

15. Polls at Play

Why not try putting up a poll to get people engaged? It’s a great way to get everyone involved!

You can make it as easy as just asking your audience what they think about a social issue or a fashion choice. You have endless possibilities!

What do you like more? X/Y
Do you think this is right? Yes/No
Should we launch this next? Yes/No

These are just some examples of polls you can put up.

However, if your business, like Victoria’s Secret, is product-based. You can create a poll asking your audience to choose between two product types.

Victoria secret on instagram shared a poll story

16. Add music to your stories

Let’s all agree that music has an instant impact on the listener. So, when you’re putting up a new story or a post, put up a popular song that people are likely to recognize.

This way, a lot of people will keep on watching your stories just for the song, increasing your account engagement.

Here’s how you can do it:

Open the stickers options and click on music.
It will take you to a library of songs you can choose from.

Here we spotted Astonmartin using an intriguing sound in its highlights.

17. Host a contest or do giveaways

This is one of the easiest ways to boost engagement. You can host a giveaway in collaboration with someone or on your own. Or do a giveaway of your product or a service voucher. Just make sure that whatever you pick is something your audience will want.

There are different types of contests. Some ask you to just tag a few of your friends, others require you to ensure your tagged friends follow the account as well. Then some giveaways ask you to answer a question and the best answer wins.

Though, some giveaways or contests also involve participants sharing your post or story within theirs. This gives an instant boost to your account and deeper penetration into similar audiences.

18. The shorter, the better

Here’s another trick to help you quickly skim through stories. So if you summarize what you’re saying in each post, people are more likely to read your whole storyline. Well, the reason is that it actually takes people less time to go through your stories.

Just focus on the main point of your story, keeping it short and sweet. Just like this Instagram story by Mcdonalds:

Mcdonalds shared a instagram story with coincise text.

Aim for 10-15 words so viewers can read it in 15 seconds. If they have to tap on a story to hold, it’s going to mess with the whole experience. And you don’t want that, do you?

19. Promote your stories

Like feed posts, you can promote your stories to reach a bigger audience, too. Since stories are more interactive and relatable, their promotion success rate is greater in getting more followers and engagement than feed posts.

20. Do an Instagram Live session

First and foremost, do an Instagram Live to earn the first spot in stories. Second, Instagram notifies all your followers when you go live. Also, live stories are favored by Instagram’s algorithm. Over 82% of people prefer Instagram Live to feed posts.

There are multiple ways you can go about Instagram Live. For instance, if you are a digital marketer, you can invite another marketing expert so the audience can ask questions. The trick is to call someone relevant to your niche. To further ensure your replay content is optimized for different platforms afterward, consider using a video transcoder to convert the recording into the right formats.

Just like Alex Cattoni-copyposse did on instagram:

Alex cattoni-copypoose shared an instagram story with details of her live session with another markter.

Finally, Instagram Live allows you to build stronger bonds with your followers. Taking all of this into account, Instagram Live has become increasingly popular.

21. Repost feed posts on Instagram stories

In contrast to the post feed, where Instagram’s algorithm mostly determines exposure, your followers are more likely to see your story. Because of this, it’s a good idea to promote your feed post within your stories.

Do it in a way that inspires curiosity and begs the viewer to tap into the story. Just like this Instagram story by Destineecosmeticss:

destineecosmetics shared a story on instagram showcasing one of it's feed posts.

An interesting tip to put feed posts up on Instagram stories is to hide what the post is about.

FAQs for Instagram Story hacks

Can I share stories with selected people?

We don’t always want everyone to see our story. The “Close Friends” option on Instagram allows you to exclude people from your Instagram story. This hack can assist the brand in providing VIP treatment to specific members and groups of customers.

How do I make my Instagram stories attractive?

– Take Boomerangs
– Creative Fonts & Stickers
– Custom Backgrounds
– Adding Filters
– Adding Music
– Adding GIFs and Memes
– Create Dramatic Reveals
– Put Attractive Templates

Does Instagram notify you when you screenshot a story?

Instagram does not send screenshot notifications for stories, posts, reels, permanent DMs, or any other content on the app. Instagram will only notify you if someone takes a screenshot of a disappearing photo or video sent in a private DM thread.

July 30, 2024

9 best product analytics tools: A comparative analysis

Mixpanel, Usermaven, Amplitude, Heap, Kissmetrics, and the list of product analytics tools go on…

Can’t decide where to stop your search? Well, this blog might end your search for the best product analytics tool. We’ve got you covered with comprehensive discussions on all aspects of analytics software.

To ensure we recommend the best fit for you, we evaluated the product analytics platforms mentioned below through a multi-step process.

First, we analyzed user reviews and satisfaction scores on G2, a trusted platform for software reviews.

We then conducted hands-on testing, exploring features and user interfaces to assess their suitability for different needs and technical skill sets.

Finally, we created a detailed feature comparison to identify which tool excelled in areas like automated tracking, funnel analysis, and data visualization

Key Takeaways:

Factors to consider:
- User interface, budget, scalability, customizable dashboards, free trials, reviews, integrations, and privacy.
Top choice: Usermaven
- Usermaven stands out with its advanced features, ease of use, affordable pricing, and strong data privacy compliance.

Best product analytics platforms – comparative analysis

Usermaven vs Mixpanel:
- Usermaven offers AI insights, no-code event tracking, and better data privacy.
Usermaven vs Amplitude:
- Usermaven provides real-time data, personalized support, and affordable pricing.
Usermaven vs Heap:
- Usermaven is beginner-friendly and more affordable, especially for small businesses.
Usermaven vs Kissmetrics:
- Usermaven excels in data retention, advanced features, and customer support.
Usermaven vs Pendo:
- Usermaven offers a broader set of features and focuses on real-time data and AI insights.
Usermaven vs Posthog:
- Usermaven is easier to use and excels in real-time data visualization.
Usermaven vs Quantum Metrics:
- Usermaven offers detailed user journey mapping and other analytics.
Usermaven vs Woopra:
- Usermaven provides AI-powered insights and lower costs, making it accessible for wider team participation.

8 benefits of using product analytic tools

The above part was just a drop in the bucket. Now we’ll talk ‘business’. We’ll show you some of the best benefits of using product analytics tools.

By utilizing this product analytics tool, product owners and managers, UX designers, product engineers, and marketers can significantly reduce the time required for their tasks.
Real-time data measurement allows for precise ROI calculations.
Strengthens the connection with your customers, building a more solid relationship.
See where users abandon your product and optimize your funnel to improve conversion rates and increase revenue.
Use historical data to predict user behavior and identify potential churn risks.
Gain actionable insights from live data – make data-driven decisions that boost your bottom line.
Try out fresh features and assess feature adoption to pinpoint the most optimal features for your product.
Maintain a high user retention rate by taking proactive steps to keep them engaged and happy.

9 best product analytics tools of 2024

Tools	G2 Ratings	Limitations	Standout features
Usermaven	4.9/5	Limited features in free-trial	Advanced features set overall & provide 100% data control
Mixpanel	4.6/5	No data privacy	Custom event tracking & quick reports
Amplitude	4.5/5	Requires high-end technical expertise	In-depth behavioral insights & customizable dashboards
Heap	4.4/5	Limited historical data analysis	Complete user journey mapping & retroactive analysis
Kissmetrics	4.1/5	Complex integrations process	Focus on improving user retention & conversion (funnel reports & cohort analysis)
Posthog	4.4/5	No scalability for large teams	Self-hosted or cloud-hosted option & full data control
Pendo	4.4/5	Less comprehensive for broader product analytics needs	Focus on user onboarding, engagement & collecting user feedback (in-app surveys & walkthroughs)
Quantum metrics	4.6/5	Limited customization options	Rapid product iteration with AI focus (automatic error monitoring & journey analysis)
Woopra	4.5/5	Data export limitations	Real-time customer analytics & powerful funnels & journeys

1. Usermaven – A powerful product analytics tool

Packed with a multitude of features, Usermaven is the ultimate product analytics platform that surpasses other tools. Get a fast and user-friendly interface, scalable pricing based on events, exceptional customer support, etc., and thank us later.

And if privacy is your top priority, then this platform is just perfect for you. It excels in this aspect by fully complying with GDPR & CCPA and ensuring the protection of user data.

What’s in it for you?

There’s a lot in it for you… Let’s start with the key features.

Convenient dashboard

Gain instant clarity into key metrics with a user-friendly interface, allowing you to focus on what matters most. It pulls together all the key stats, like user acquisition by channel, DAU/MAU, feature usage, most engaged users, and much more.

Automated event tracking

Automated event tracking makes life easier by automatically keeping track of what users are doing in your app. No need to manually set up tracking for every click or page view—it’s all handled for you.

Funnel analysis

Usermaven’s funnel analysis breaks down the steps your users take to achieve a goal, like making a purchase or signing up. You can get a hold of conversion rate, average time spent, drop-off rate, etc.

Granular attribution analysis

Multi-touch attribution helps you pinpoint which marketing channels are driving the most conversions. You can analyze data using the following attribution models.

First touch	This credits the very first channel a user interacted with on their conversion journey.
Last touch	This assigns credit to the last channel a user interacted with before converting.
Linear	This acknowledges that users often interact with multiple channels before converting and assigns equal credit across those touchpoints.
U Shaped	This model gives 40% weightage to the first and last channel involved in conversions during the customer journey.
Time Decay	This model assigns more weight to touch points closer to the conversion and gradually reduces credit for earlier interactions.
First touch non-direct	This is just like the first touch attribution model, but it excludes the direct traffic channel if it occurs at the first touch.
Last touch non-direct	This is just like the last touch attribution model, but it excludes the direct traffic channel if it occurs at the last touch.

You may also like: How to use UTM parameters for traffic attribution?

Cohort analysis

Compare the behavior of different user groups acquired at different times. This helps you understand user trends and measure the long-term impact of product changes.

Feature adoption reports

Feature adoption reports give you a clear picture of how new features are being used. They show you which features are hitting the mark and which ones need tweaking. With these insights, you can make informed decisions about future developments.

Visualize the user journey.

Visualizing the user journey is like mapping out the path users take through your product. It shows you the common routes they follow and highlights any spots where they might get confused or stuck.

Seeing this journey laid out visually helps you understand how users interact with your product and where you can make changes to create a smoother, more enjoyable experience for them.

Retention data

Retention data tracks how many users continue to use your product over time. It helps you understand the stickiness of your product and identify patterns in user behavior. By analyzing retention rates, you can determine what keeps users coming back and address issues causing churn.

Engagement data

Engagement data measures how actively users interact with your product. It includes metrics like session frequency, duration, and feature usage. This information helps you gauge user interest and identify which aspects of your product are most engaging.

Smart AI insights

Go beyond basic data with Usermaven’s Maven AI tool, an intelligent data assistant. It provides actionable recommendations to optimize your SaaS analytics. Simply ask questions using natural language, and Maven AI delivers precise answers.

What else?
Forget fumbling with multiple tools – Usermaven is your one-stop shop for understanding how users interact with your product and website. See which marketing campaigns bring in the most visitors by tracking UTM parameters. Or set and conversion track goals for key actions like sign-ups, purchases, and downloads, so you know what’s working. Besides that, enjoy features like content tracking, bounce rate, first-party pixel connection, total sessions, total events, heatmaps, audience demographics, referral sources, and mobile vs. Desktop analytics.

Let’s go through the pricing of Usermaven:

Pro plan	Starts at $14 /month (100K events) – Can be upgraded as per the number of events
Premium plan	Starts at 24 /month (100K events) – Can be upgraded as per the number of events
Enterprise plan	Custom – Contact the sales team

Here’s what users say about Usermaven

“This is one of the best tracking tools out there”David K.CEO

“Usermaven is 100 times easier than GA4!”Ferdinand M.Founder

“Uncomplicated Analytics Magic for Real-Time Insights!”Lori V.

2. Mixpanel

Best for: Teams who prefer features like custom dashboards, custom event tracking, and quick reports.

Why choose this product analytics tool?

Mixpanel helps app creators understand the why of analytics! By tracking how users tap, swipe, and click, Mixpanel exposes what works and what flops and creates a product that your users will love.

Custom event tracking: This allows you to set up custom events within your app to monitor specific user actions.
User group targeting: Group users based on their behavior and tailor your app experience to keep them happy.
Fast onboarding insights: See how well users navigate that initial app setup. Identify any onboarding roadblocks and smooth the way for new users.
Feature adoption reports: Track how users engage with new features. This helps you see what’s working, what flops, and where to improve.

Remember that Mixpanel may not offer full control over your data privacy and lacks auto-capture event tracking. Moreover, its custom pricing structure, particularly for larger companies, could lead you to explore Mixpanel alternatives.

User reviews of Mixpanel

Users think that it’s great for startups:

“Great for startup product analytics”

Users think that the tool has data privacy issues.

“ The only downside is that there are data privacy concerns”

Mixpanel vs Usermaven summary

Features	Mixpanel	Usermaven
Product analytics	Yes	Yes
Funnel analysis	Yes	Yes
AI funnel insights	No	Yes
100% data control	No	Yes
Advance feature analysis	Yes	Yes
Onboarding reports	Yes	Yes
Data retention	Up to 6 months	2 years to forever
No-code event tracking	No	Yes
Cohort analysis	Yes	Yes
Power users report	No	Yes
User-friendly interface	Yes	Yes
Live chat support	Add-on ( with extra fee)	Yes
Pricing transparency	Yes	Yes

Mixpanel vs Usermaven: Pricing comparison

Mixpanel	Usermaven
Free plan at $0 with extremely basic features	You get a 30-day free trial
Growth plan starts at $28/ month	Premium plan starts at $24 /month
Offers custom enterprise plan	Offers custom enterprise plan

3. Amplitude

Best for: Large teams and enterprises needing in-depth behavioral insights.

Why choose this product analytics tool?

Amplitude, an event-based analytics platform founded in 2012, stands out as a premier choice for businesses looking to deeply understand user behavior and optimize their digital products.

Customizable dashboards and reports: With Amplitude, users can create customized dashboards and reports that suit their specific needs. The intuitive interface allows for easy visualization of key metrics, making it simple to track performance and share insights with stakeholders.
Wide integration capabilities: The platform integrates seamlessly with a variety of other tools and platforms, such as Slack, Salesforce, and Google Analytics.
Pathfinder reports: Pathfinder reports provide detailed insights into user behavior, helping businesses uncover hidden patterns and opportunities for improvement.
Retention analysis: By analyzing retention data, product managers can identify which actions or behaviors lead to long-term engagement and customer loyalty.

User reviews of Amplitude

“Great tool for understanding user’s experiences”
Amelia S. (Product Analyst)

“I like amplitude because it helps to make the dashboard easy and fast”

Eduard V. (Product Manager)

Usermaven vs Amplitude summary

Features	Amplitude	Usermaven
Product analytics	Yes	Yes
User journeys	Yes	Yes
Auto-capture events	Through plugin	Yes
On-boarding reports	Yes	Yes
Share dashboards externally	Yes	Yes
Custom events	Yes	Yes
Slipping away user reports	No	Yes
Unsampled data	No	Yes
100% data control	No	Yes
Value for money	No	Yes
Live chat support	Limited	Yes

Usermaven vs Amplitude: Pricing comparison

Amplitude	Usermaven
Plus from $61/mo	You get a 30-day free trial
Growth plan most likely to start around $995/month	Premium plan starts at $24 /month
Enterprise plan likely to start at $2,000+/month	For enterprise plans contact the sales team

4. Heap

Best for: Teams looking for a detailed user journey mapping.

Why choose this product analytics tool?

Heap, a cloud-based data analytics platform known for its high-end feature set and customization capabilities. It provides real-time analytics by tracking every user interaction on the web or app, highlighting the user’s digital journey which businesses can use to improve customer retention. Here are some important points:

Complete user behavior visibility: Unlike traditional analytics tools that require predefined event tracking, Heap provides retroactive analysis. This means you can explore and analyze user behavior even if you didn’t set up tracking beforehand.
Segmentation and personalization: It enables segmentation based on user attributes and behaviors, empowering you to personalize user experiences and target specific user groups.
Collaboration and sharing: Heap facilitates collaboration by allowing team members to easily share insights and reports, fostering a data-driven culture across your organization.

Despite its strengths, Heap has some notable drawbacks. It has a steep learning curve, limited segmentation capabilities, poor customer support, high pricing, and complex integration processes. These issues may lead businesses to consider alternative analytics tools.

User reviews of Heap

“Heap is a great analytics tool”

Tyler J. (Small-Business-Owner)

“Great self-service user metrics tool”

Verified User in Real Estate Mid-Market

Usermaven vs Heap summary

Features	Heap	Usermaven
Product analytics	Yes	Yes
100% data control	No	Yes
Feature adoption	Yes	Yes
Funnel analytics	Yes	Yes
Cookie less tracking	No	Yes
Product engagement report	Yes	Yes
Data retention	12 months or more available as an add-on	2 years to forever
Custom channel mapping	N/A	Yes
Easy user interface	No	Yes
Retention report	Yes	Yes
Complete data control	No	Yes
Dashboard sharing	Yes	Yes
Dedicated support specialist	Yes	Yes

Usermaven vs Heap: Pricing comparison

Heap	Usermaven
Contact sales for exact pricing	You get a 30-day free trial
	Premium plan starts at $24 /month
	For enterprise plans contact the sales team

5. Kissmetrics

Best for: Businesses focused on improving user retention and conversion.

Why choose this product analytics tool?

Kissmetrics, another well-known name in the product tool industry, was initially developed by Neil Patel and Hiten Shah, particularly for e-commerce businesses. Kissmetrics offers a range of features including:

Funnel reports: With Kissmetrics, you can create and analyze conversion funnels to track user journeys through various stages of your sales or conversion process.
Cohort analysis: It offers powerful cohort analysis capabilities, allowing you to group users based on shared characteristics or behaviors and track how these cohorts perform over time.
Customer lifetime value (LTV) analysis: Kissmetrics helps businesses calculate and analyze the lifetime value of their customers.
Wide integration capabilities: It offers integrations with a wide range of third-party tools and platforms, including CRM systems, email marketing software, and customer support platforms.

While Kissmetrics provides many useful features, it comes at a higher price point than some of its competitors. This can be a barrier for small businesses or startups with limited budgets.

User reviews of Kissmetrics

“A metrics and analytics solution to drive growth for any organization”

Brian E. (Senior Human Resources Generalist)

“Helped us to increase our conversions”

Nicholas D. (Marketing Professional)

Usermaven vs Kissmetrics summary

Features	Kissmetrics	Usermaven
Product analytics	Yes	Yes
Automated event tracking	No	Yes
Segmentation	Yes	Yes
Funnel reports	Yes	Yes
Simplified UI	No	Yes
Analytics dashboard	Yes	Yes
Custom reports	Yes	Coming soon
AI funnel insights	No	Yes
Cohort reports	Yes	Yes
Affordable pricing	No	Yes
Detailed documentation	No	Yes
Data retention	36 Months	2 years to forever
Good customer support	Yes	Yes

Usermaven vs Kissmetrics: Pricing comparison

Kissmetrics	Usermaven
Pay as you go plan starts at $25 per month	You get a 30-day free trial
Silver plan starts at $199/mo	Premium plan starts at $24 /month
Gold plan starts at $499/mo	For enterprise plans contact the sales team
Custom plan

6. Posthog

Best for: Teams needing full data control and customization.

Why choose this product analytics tool?

The next on our list is Posthog, an analytics tool that gives a strong challenge to Usermaven as both tools offer a comprehensive suite of features. Posthog is ideal for teams who need in-depth user insights and the ability to run experiments for optimization. Besides that, it also allows integrations with popular marketing and analytics platforms.

Self-hosted or cloud-hosted options: PostHog gives you the flexibility to deploy it either on your infrastructure (self-hosted) or use their cloud-hosted service, depending on your preferences and requirements.
Feature flags and A/B testing: It includes feature flags and A/B testing capabilities, allowing you to safely roll out new features and experiment with different variations to optimize user experience and conversions.
API and integrations: It provides API and supports integrations with various third-party tools and platforms, allowing you to centralize your data and extend PostHog’s functionality as needed.

User reviews of PostHog

“As a young startup founder, Potshog Analytics has helped me improve my product a ton!”

Tristan M. (CEO, Founder)

“So much better than Google Analytics”

Donald L. (FunnelHacker)

Posthog vs Usermaven: Summary

Features	PostHog	Usermaven
Product analytics	Yes	Yes
Dashboard	Yes	Yes
Funnel reports	Yes	Yes
Track custom events	Yes	Yes
User paths	Yes	Yes
Data retention	1 – 7 years	2 years to forever
Advance segmentation	No	Yes
Customization capabilities	No	Yes
Drag-and-drop functionalities	No	Yes
High-end customer support	No	Yes
Real-time reporting	No	Yes
Predictive insights	No	Yes
Best for non-technical users	No	Yes

Posthog vs Usermaven: Pricing comparison

Posthog	Usermaven
Does offer a free trial	You get a 30-day free trial
Custom pricing only	Premium plan starts at $24 /month
Custom pricing only	For enterprise plans contact the sales team

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7. Pendo

Best for: Teams focused on user onboarding, engagement, and collecting user feedback.

Why choose this product analytics tool?

Pendo offers a well-rounded product analytics suite with a strong focus on user onboarding, engagement, and feature adoption. In easier words, it excels at guiding users through product features with walkthroughs and tooltips and provides insights into feature usage.

In-app surveys: Gather real-time feedback directly from users through customizable in-app surveys. Trigger surveys based on user behavior to collect targeted, relevant feedback.
In-app guidance and messaging: Create step-by-step walkthroughs, tooltips, and banners to help users navigate your product. Enhance user experience and reduce support requests with proactive guidance.
Feature adoption reports: Understand how users interact with your product’s features through detailed adoption reports. Identify popular features and areas needing improvement or additional guidance.

User reviews of Pendo

“Sadly not very customer-centric, multiple product glued together and missing a lot of features”

Pierre. (Head of Product)

“Scalable product insights and user guidence”

Robert R. (Vice President Product)

Pendo vs Usermaven: Summary

Features	Pendo	Usermaven
Product analytics	Yes	Yes
Feature adoption	Yes	Yes
Auto event tracking	Yes	Yes
Filter by cohort	Yes	Yes
Quick and easy to use	No	Yes
Heatmaps	Yes	Yes
User stickiness metrics	Yes	Yes
Advance reporting capabilities	No	Yes
Custom events	Yes	Yes
No dependency on engineering resources	No	Yes
Feature overlapping	Yes	No
Funnel analysis	Yes	Yes
Data retention	7 years	2 years to forever
Extensive integration	No	Yes
Value for money	No	Yes

Pendo vs Usermaven: Pricing comparison

Pendo	Usermaven
Custom pricing only	You get a 30-day free trial
	Premium plan starts at $24 /month
	For enterprise plans contact the sales team

8. Quantum Metrics

Best for: Teams focused on rapid product iteration and improvement.

Why choose this product analytics tool?

Quantum Metrics is a user analytics platform geared towards businesses with a large user base and development teams. It utilizes artificial intelligence to analyze vast amounts of user data, automatically pinpointing areas where users encounter friction or frustration. This focus on automation allows for quick identification of conversion roadblocks and usability issues.

Some of its prominent features include:

Revenue attribution: Understand how different user groups and behaviors contribute to revenue.
Error monitoring: Automatically detect and monitor errors that users encounter on your site or app. Quickly address and resolve issues to improve user experience and reduce frustration.
Journey analysis: Visualize and analyze user journeys to understand the paths users take through your site or app.
Session replay: Watch recordings of user sessions to see exactly how users interact with your site or app. This helps in understanding user behavior and identifying pain points.

User reviews of Quantum Metrics

“Gives great insights, but set up is cumbersome”

Vikas M. (Product Manager)

“Opportunities for improvement but overall a great experience”

Verified User in Insurance

Quantum Metrics vs Usermaven: Summary

Features	Quantum Metric	Usermaven
Product analytics dashboard	Yes	Yes
In-depth user journey	Basic	Yes
AI insights	Yes	Yes
Detailed documentation	No	Yes
Behavioral metrics	Yes	Yes
Segmentation	Yes	Yes
Customer churn	Yes	Yes
Heatmaps	Yes	Yes
Easy for non-technical users	No	Yes
Advanced reporting capabilities	No	Yes
Affordable pricing plans	No	Yes

Quantum Metrics vs Usermaven: Pricing comparison

Quantum metrics	Usermaven
Custom pricing only	You get a 30-day free trial
	Premium plan starts at $24 /month
	For enterprise plans contact the sales team

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9. Woopra

Best for: Organizations seeking to analyze user behavior across all digital channels to optimize customer experiences and drive growth.

Why choose this product analytics tool?

Lastly, we have Woopra renowned for its real-time customer analytics, enabling businesses to track and analyze user behavior as it happens.

Real-time reporting: Get insights into user behavior as it happens. This allows you to identify and address any issues immediately, optimizing your product for maximum impact.
Powerful funnels & journeys: Identify drop-off points within your sales or onboarding funnels. Woopra’s journey mapping helps you visualize the complete customer path and identify areas for improvement.

However, Usermaven provides so much more alongside AI-powered insights, and potentially lower cost (depending on usage) could be advantageous for businesses seeking a comprehensive analytics platform that doesn’t require constant monitoring.

Woopra vs Usermaven: Summary

Features	Woopra	Usermaven
Product analytics dashboard	Yes	Yes
Custom event tracking	Yes	Yes
Funnel reporting	Yes	Yes
Cookieless tracking	No	Yes
Heatmaps	No	Yes
Attribution reports	Yes	Yes
User journey tracking	Yes	Yes
Customization capabilities	No	Yes
Cohort analysis	Yes	Yes
Real-time reporting	Yes	Yes
Easy to use	No	Yes
Data retention	2 years to forever	24+ Months
Affordable pricing plans	No	Yes

User reviews of Woopra

“Very useful insight”

Verified User in Professional Training & Coaching

“Very strong CDP platform that could help our company have more critical market insight”

Verified User in Media Production

Woopra vs Usermaven: Pricing comparison

Woopra	Usermaven
The core plan is free	You get a 30-day free trial
Pro plan $ 999/ month	Premium plan starts at $24 /month
For enterprise plans contact the sales team	For enterprise plans contact the sales team

Also read: 20 SaaS product metrics to track for success

Bonus: Enterpret – Customer Insights from Your Product Analytics

While traditional product analytics tools focus on tracking user behavior, Enterpret takes things further by enabling you to analyze your product analytics alongside customer feedback, helping you understand the why behind user actions.

Key benefits:

Detect trends in feature usage and user sentiment.
Identify friction points and areas for improvement.
Combine quantitative analytics with qualitative insights for smarter decisions.

Think of Enterpret as a bridge between product analytics and customer experience, providing actionable insights that complement tools like Usermaven or Mixpanel.

What is the best product analytics platform?

You might have heard that there isn’t one “best” product analytics platform since the perfect choice varies depending on your requirements and priorities.

However, we don’t think the same. Through extensive research and testing of analytics tools, we have concluded that Usermaven (a digital analytics tool offering website and product data) is undoubtedly a top choice among other analytics software.

Must-have factors to look out for in product analytics tools

With a wide range of product analytics tools available, choosing the right one can be overwhelming. A well-structured product management checklist can help simplify this decision by outlining essential features and requirements. Here are some of the most important things to keep in mind.

Key factors to consider	Description
User interface	Opt for an intuitive interface that makes it easy to explore and understand your data. A user-friendly design streamlines decision-making and analysis.
Budget and scalability	Consider your budget and growth plans. Choose a tool with transparent pricing and scalable features that can grow with your business needs.
Customizable dashboards	Find a tool that lets you create dashboards tailored to your specific metrics and reporting needs. This way, you can focus on what matters most to your business.
Free trails or demos	Take advantage of free trial periods to test the tool’s functionalities firsthand. Free trials allow you to assess compatibility with your business needs and evaluate ease of use before making a commitment.
Reviews and ratings	Research user reviews and expert ratings to gauge the tool’s performance, reliability, and customer support. Insights from other users provide valuable perspectives on real-world usability and satisfaction.
Integrations	Make sure the tool integrates smoothly with other platforms you use, such as CRM or marketing automation software.
Privacy focused	Prioritize tools that uphold robust data privacy and security measures. Look for compliance with industry standards (e.g., GDPR, CCPA) to safeguard sensitive information and build trust with users.

Conclusion

So grab a coffee, ditch the stress, and let’s find your analytics bestie!

As this comprehensive guide cuts through the confusion to reveal the ultimate solution for your needs. We’ve meticulously analyzed and compared top contenders, and guess what? There’s a clear winner!

Usermaven stands out for its comprehensive features, ease of use, and affordability. Its advanced analytics, AI-powered insights, and strong data privacy compliance make it an excellent choice for businesses of all sizes.

Whether you’re a startup or a large enterprise, investing in a tool like Usermaven can greatly enhance your ability to make informed decisions.

Here are a few more that didn’t make the top list but are worth your consideration as an analytics tool.

GA4
Hotjar
FullStory
Indicative
Userpilot
LogRocket
Simple analytics
Baremetrics

FAQs related to product analytics

What are product analytics tools & how do they work?

Product analytics tools are used to collect, analyze, and visually represent data associated with a product. In simple words, product teams and marketers can see how users interact with their digital products.
Your product analytics tool should answer these questions.
– What are the most common user flows within the product?
– Which features are users engaging with the most?
– Are there any features with low usage that could be improved or removed?
– At what points do users most commonly disengage or abandon their tasks within the product?
And much more because the possibilities for analysis are endless.

What are product metrics?

Product metrics are quantifiable data points that measure various aspects of a product’s performance, usage, and user behavior.

Who uses product analytics tools?

Product managers, UX designers, marketers, and data analysts commonly use product analytics tools. These tools help them make informed decisions based on user behavior and product performance data.

How user-friendly are product analytics tools for non-technical users?

Many product analytics tools offer intuitive interfaces and no-code features, making them accessible to non-technical users. User-friendly designs and AI assistants further simplify data analysis for broader team participation.

How do these tools handle data privacy and GDPR compliance?

Product analytics tools typically include features to ensure data privacy and GDPR compliance, such as data anonymization, user consent management, and secure data storage. They often provide documentation and support to help businesses maintain compliance.

Can these tools track user engagement across different devices?

Yes, many SaaS analytics platforms, can track user engagement across multiple devices. They provide a unified view of user interactions to help businesses understand cross-device behavior.

When to invest in a product analytics tool?

Invest in a product analytics tool when you need detailed insights into user behavior, want to optimize product performance, and aim to drive data-driven decision-making across your team. It’s especially valuable during product growth or transformation phases

July 22, 2024

Exit intent popups: examples & tips that convert
Stop losing leads! Create exit-intent popups that convert.

Unsure what they are?

These are pop-ups triggered when a user is about to leave your website. Like

“Wait! Don’t Miss Out on This Exclusive Offer!”

“Leaving So Soon? Get 20% Off Your Next Purchase!”

The last-minute deal or incentive can encourage users to take action, whether it’s making a purchase, signing up for a newsletter, or downloading a resource.

That’s what exit intent pop-ups do.

Wanna know more? Let’s explore this detailed guide together:

What are exit popups & how do they work?

Exit popups, also known as exit-intent popups, are website overlays displayed right before a user appears to be leaving the page.

They use advanced technology to track user behavior and trigger the popup when someone moves their cursor toward the “X” to close the tab or scroll up to the browser bar.

Boost your conversion rates with irresistable CTAs with

for your marketing campaigns.

Higher clicks

More leads

Better ROI

Generate free CTAs

Are exit popups effective?

Exit popups can be highly effective when used strategically. Studies show they can:
- Cut down bounce rates: By offering a last-minute incentive or addressing potential concerns, exit popups can convince visitors to stay and explore further.
- Quick conversion boost: Regain the attention of indecisive shoppers and nudge them towards completing a purchase.
- Upsell or cross-sell opportunities: Based on a visitor’s browsing behavior, exit-intent popups can suggest complementary products or services. This can increase your average order value and boost overall revenue.
However, poorly designed pop-ups can be intrusive and backfire. The key is to use them thoughtfully and provide a genuine benefit to the user.

Must-do practices for successful exit-intent popups
- Headline: Create an attention-grabbing headline that addresses a specific pain point or offers a compelling incentive.
- Copy: Keep your message short and sweet, highlighting the benefit or value of your offer.
- CTA: Make your call-to-action (CTA) button clear and enticing so visitors know exactly what to do next.
- Catchy visuals: Use appealing visuals, like a shopping cart picture and a discount badge, to make your popup more attractive.
- Brand-specific colors: Stick to your brand colors but use a bold color for the CTA button to make it pop.
- Set duration: Trigger the popup to appear just as the user is about to leave to catch their attention at the perfect moment.
If you’re looking to simplify your pop-up creation process, opt for a no-code pop-up maker. With no-code tools, you can effortlessly design, customize, and launch pop-ups — no developers or designers needed.

Some exit-intent pop-up examples that caught our eye

Here are some of the most engaging pop-ups that caught our eye so far;

1. ContentStudio

At the forefront is ContentStudio, a premium social media management tool packed with advanced features. In a thoughtful move, the brand offers its users an exclusive AI powered marketing tool. Highlighting the key points in bold catches user attention. Given that the audience largely consists of social media professionals and content creators, this strategy is likely to attract significant interest and engagement.

2. Scarlettos

We came across a fantastic exit intent example from Scarlettos, a shoe store. They remind shoppers about the items still in their cart and offer a 20% discount on their exit popup, but only for first-time buyers.

3. Yesplshealth

Yesplshealth uses a vibrant and eye-catching exit-intent pop-up that offers 10% off on the first purchase for users who provide their email addresses.

4. Stylerunner

Here’s another thoughtful touch: users love freebies. So, alongside offering 10% off in exchange for an email address, you’re giving them a gift they can’t resist.

5. Zendesk

Zendesk’s exit-intent pop-up combines a sleek design with a compelling message. By offering a free trial or demo of its customer service software, Zendesk appeals to the immediate needs of its audience.

6. Le Creuset

Free shipping is another excellent tactic most e-commerce businesses use to capture users’ attention. By offering free shipping, you remove a common barrier to purchase, making it easier for customers to complete their orders and increasing overall conversion rates.

Related: 100+ call-to-action phrases you NEED to use [+ best examples]

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05 common benefits of exit-intent popups

Exit-intent popups can be a game-changer for your website.

Here’s a look at how they can help you keep visitors engaged and boost your conversions.

1. Grow your email list

Capture valuable leads by offering something of value (e.g., discount code, free guide) in exchange for an email address.

This can significantly increase your email sign-ups, giving you a larger audience to nurture and convert over time.

2. Promote special offers & events

Got a special promotion or a new product launch? Use exit-intent popups to make sure visitors don’t miss it.

Highlighting special offers or important updates in a popup can drive more engagement and conversions, especially if the offer is time-sensitive.

3. Save abandoned carts

If you run an e-commerce site, abandoned carts are a big deal.

Exit-intent popups can help you recover lost sales by offering a discount or reminding customers of the items they’ve left behind. This gentle reminder can be just what they need to complete their purchase.

Related: Abandoned Cart Email Examples & Tips

4. Get valuable feedback

Ever wonder why people are leaving your site? Exit-intent popups can ask visitors for feedback just before they go.

A simple question like, “Why are you leaving today?” can provide you with insights into what’s not working on your site and what you can improve.

5. Better user experience

When done right, exit-intent popups can actually improve the user experience.

They provide timely and relevant information just when the visitor is about to leave, making their interaction with your site more engaging and valuable.

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Some secret exit intent hacks no one told you about

1. Speed up your pop-ups for instant impact

Boost the effectiveness of your pop-ups by ensuring they load quickly and seamlessly. Fast-loading pop-ups grab attention before visitors get distracted, leading to higher engagement and more conversions.

2. Send personalized messages to different user groups

Segment your audience based on the analytics of your pop-up. Then send personalized content that speaks directly to users’ interests and needs, enhancing engagement and fostering stronger connections.

3. Respect visitor preferences with easy opt-outs

Show your visitors you value their choices by providing simple opt-out options for pop-ups and notifications. Easy opt-outs build trust and create a more positive user experience, which can lead to greater loyalty.

4. Prioritize mobile-friendly experiences

Ensure your pop-ups are as effective on mobile devices as they are on desktops. Mobile-friendly designs cater to the growing number of smartphone users, providing a seamless and engaging experience on all screens.

5. Add a strong call to action (CTA)

Guide your visitors toward the desired action with a compelling call to action. A strong exit intent pop-up can drive more sign-ups, downloads, or purchases, enhancing your conversion rates.

6. Match your website’s design

Keep your branding consistent by aligning your pop-ups with your website’s design. Matching fonts, colors, and styles creates a cohesive user experience, making your pop-ups feel like a natural part of your site.

7. Test and learn with A/B testing

A/B testing different pop-up designs, messages, and triggers allows you to determine what works best for your audience. By continuously experimenting and analyzing results, you can optimize your pop-ups for maximum impact and improve overall site performance.

Boost your conversion rates with irresistable CTAs with

for your marketing campaigns.

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More leads

Better ROI

Generate free CTAs

How do i make an exit-intent pop-up?

If you run marketing campaigns using links, ads or personalized webpages then one of the best options out there is Replug. It’s a versatile tool that does more than just exit intent pop-ups. It offers multiple types of CTA’s e.g. banner CTA, form CTA etc.

With Replug, you can easily adjust colors, images, and layouts to create visually appealing and highly effective pop-ups.

The platform also provides advanced targeting options, so you can set your pop-ups to appear at the precise moment a user is about to leave your site.

Here’s how you can create an exit-intent pop-up with Replug.

Step 1: Sign up and login to Replug

Step 2: Create a new brand

Step 3: Create a CTA campaign

Enter the campaign name and choose the CTA campaign.

Note: You can also add your domain instead of using Replug’s shortened domain.

Step 4: Select CTA Type

Add a button, link, or form to your CTA campaign. We have selected the “button CTA” and “exit intent popup” CTA type.

Once you have selected the exit intent popup CTA, then add your CTA image that you wish to display on your CTA link.

Step 5: Add your CTA message

Then add a headline, body, and actual CTA of your exit intent pop-up.

Helpful tip: UTM tracking

Add UTM parameters to your pop-up to track the effectiveness of your campaigns. By including specific UTM tags like source, medium, and campaign in your popup URLs, you can easily identify which channels and messages are driving the most conversions. This data allows you to refine your marketing strategies and optimize future campaigns for better results.

Step 6: Customize your exit Intent popup template

The next step is to add background colors to your text and button. Also, add a background image, ensuring your CTA image and text is clearly visible.

Step 7: Select “On Exit-intent”

In the next step, choose when your CTA should appear. We are creating an exit intent CTA so we will select “On Exit-intent”.

Step: Preview & publish the exit intent popup

Lastly, preview your exit intent pop-up CTA and “Save campaign” to publish your CTA on the live link.

Check this exit intent popup yourself. Move the cursor on the address bar, and it will appear.

Replug is a complete link management tool

Apart from CTA’s, the core function of the tool is to optimize and personalize your URLs with the help of its top-notch URL shortener. With Replug, you can add retargeting pixels to your CTA links and generate QR codes for them.

Set various filters to route & rotate traffic on your CTA shortened links based on time, date, region, etc. Moreover, enhance the user experience using deep linking for your CTA links for seamless navigation. Lastly, track clicks and conversions for each CTA campaign you create.

Wait! there’s more you can do with Replug.
- Create custom bio links
- Add your custom domain replacing Replug domain
- White label your dashboard
- Create temperory links
- Add password to your links
- Add UTMs
- And more…
Other tools you can use to create exit-intent popups
- OptinMonster: Known for its user-friendly interface and powerful features, OptinMonster allows you to create and customize exit-intent pop-ups with ease. It also offers advanced targeting options and A/B testing.
- Sumo: Sumo provides a range of tools for creating exit-intent pop-ups, including customizable templates and detailed analytics to track your pop-up’s performance.
- Privy: Privy offers a simple setup process and robust customization options. It’s particularly popular among e-commerce businesses for its ability to reduce cart abandonment and boost sales.
Boost your conversion rates with irresistable CTAs with

for your marketing campaigns.

Higher clicks

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Better ROI

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Conclusion:

Continuously monitor the performance of your pop-ups and be ready to make adjustments based on what works best for your audience.

All in all, by using these tools and following these best practices, you can create effective exit-intent pop-ups that help reduce bounce rates and convert visitors into customers or subscribers.

FAQs

Are exit popups good?

Yes, exit popups can be effective in capturing the attention of users about to leave, potentially converting them into leads or customers with timely offers or messages.

What is the exit-intent form?

An exit-intent form is a pop-up that encourages users to add their email in exchange for an offer, discount, or other relevant content to retain their interest.

What is a pop-up strategy?

A pop-up strategy involves the planned use of pop-ups on a website to engage visitors, capture leads, and drive conversions through targeted and timely messages.

Do exit popups work on mobile?

Yes, exit popups can work on mobile devices by detecting user behaviors, such as swiping away or tapping the back button, to trigger the pop-up.

Do pop-ups affect SEO?

Excessive or intrusive pop-ups can negatively affect SEO by impacting user experience and page load times, potentially leading to lower search engine rankings.

When not to use a popup?

Avoid using pop-ups when they disrupt the user experience, such as during critical navigation moments or on pages where users are highly engaged with content.
July 16, 2024

25 + best affiliate programs to earn money in 2024

Affiliate marketing has a bright future ahead. It’s a great opportunity for agencies to expand their revenue streams and provide valuable services to clients.

By teaming up with the right programs, you can use your skills to generate leads, boost sales, and earn hefty commissions.

But with so many options out there, it can be tough to choose the best affiliate programs. This list highlights the top 25+ affiliate programs, including SAAS tools, crypto tools, and more. Let’s kick things off!

What is affiliate marketing?

Affiliate marketing is a performance-based advertising strategy where you (the affiliate) earn commissions for promoting another company’s (the merchant’s) products or services.

And SaaS (Software as a Service) affiliate marketing is the same.

Here’s the breakdown:

The merchant: A company selling a subscription-based software service.
The affiliate: You! You’ll promote the merchant’s SaaS product to your audience.
The customer: Someone who signs up for the SaaS product through your unique affiliate link.

So when a customer clicks your affiliate link and signs up for the SaaS product, you earn a commission.

It’s a win-win-win!

The merchant gets a new customer, you get paid for the referral, and the customer hopefully discovers a valuable tool.

Factors to consider when choosing an affiliate program

Factors to consider for Affiliate programs

Commission rate
Cookie duration
Payment methods
Minimum payout threshold
Reputation of the merchant
Product or service relevance to your audience
Support and resources provided by the affiliate program
Frequency of payoutsTracking and reporting tools
Program restrictions and requirements
Marketing materials and promotional support
Refund and return policies

Top affiliate programs

Sr.	Tool	Commission Rate
1.	Replug	Up to 30% recurring commission
2.	Linkly	30% recurring commission
3.	ContentStudio	30% recurring commission
4.	OneUp	20% commission on the first year’s payments
5.	Usermaven	20% recurring commission
6.	Semrush	Offers multiple affiliate tiers
7.	ConvertKit	30% recurring commission
8.	Drip	Multiple commission rates (15 %, 20%, 25%)
9.	Amazon associate	Earn up to 10% commission
10.	Shopify	Variable based on merchant location
11.	BigCommerce	200% of the customer’s first monthly payment or $1,500 per enterprise customer
12.	WriterSonic	30% recurring commission
13.	Grammarly	$0.20 per free sign-up and $20 per paid subscription
14.	Bybit	Up to 1025 USD
15.	Kraken	20% commission (lifetime)
16.	Augusta Precious Metals	$200 per qualified lead
17.	Goldco	Details not specified, high potential earnings
18.	Foreclosure.com	25% commission on website subscriptions
19.	DealCheck	30% of every subscription payment
20.	Life Line Screening	Details not specified, good commission
21.	NutriProfits	Details not specified, good commission
22.	Ted’s Woodworking	75% per sale
23.	Whirlpool	2% commission per sale, 30-day cookie duration
24.	BarkBox	$18 per subscription
25.	Petco	Details not specified
26.	Viator	8% per sale
27.	GetYourGuide	8% base commission, negotiable up to 12%

You may also like: 11 Best Affiliate Marketing Tools of 2024

Best SAAS affiliate programs

Here’s a detailed rundown of the best affiliate programs.

1. Replug

It all starts with a link! That’s why on top of the list we have Replug, an all-in-one solution that allows you to shorten, track, and optimize your links with ease.

By joining our affiliate program, you can earn up to 30% recurring commission while helping others manage their links more effectively.

Here’s a quick overview of Replug’s features:

Custom-branded URLs: Create custom short links that reflect your brand identity.
Retargeting pixels: Track visitors and target them with ads across the web.
Bio-link pages: Combine multiple links into a single, customizable landing page.
Link analytics: Monitor and analyze the performance and traffic of your links.
Link rotator: Rotate multiple URLs under a single short link for split testing or traffic distribution.
White-label solution: Customize the tool with your branding for a seamless user experience.
A/B testing: Test different versions of links to determine the most effective option.
QR codes: Generate scannable QR codes that direct users to your links effortlessly.
Customizable links: Make your links look sharp and build trust with your audience.
Click magnet: Test different links and landing pages to get the most clicks (more clicks = more $$).
All the extras: Add passwords, UTM links, preview links and manage links in bulk.

Become a Replug Affiliate

Once you sign up, you can access your affiliate dashboard to find your unique referral link. This link is essential for tracking conversions and earning your rewards and commissions.

Your affiliate dashboard provides all the tools you need to succeed. Here’s what you can expect:

Real-time analytics: Monitor the performance of your referral links with up-to-date analytics.
Promotional materials: Access banners, logos, and other promotional materials to enhance your marketing efforts.
Support and resources: Get access to comprehensive support and resources to help you make the most of your affiliate journey.

Sign up today, grab your unique referral link, and start raking in the dough!

2. Linkly

Linkly is your go-to for link tracking and analytics. Features like link cloaking, tracking pixels, A/B testing, and QR code generation take your marketing to the next level.

Promote Linkly and enjoy a 30% recurring commission, making it a win-win for you and your audience.

Top social media management tools

3. ContentStudio

ContentStudio Affiliate marketing program

ContentStudio is your all-in-one solution for managing content and social media effectively. Discover trending content to stay ahead of the curve, schedule posts across various platforms to save time, and curate engaging content from different sources.

With features like AI-powered caption suggestions and social media analytics, ContentStudio helps you not only craft compelling content but also measure its impact and optimize your strategy for better results.

The platform affiliate program offers a 30% recurring commission, perfect for social media users.

4. OneUp

OneUp simplifies social media management by allowing you to schedule and recycle posts efficiently. With bulk uploading and automation, it saves you tons of time.

Join OneUp’s affiliate program and receive a 20% commission on all payments from customers you refer to OneUp for the first year.

You may also like: Pinterest affiliate marketing for beginners

Top digital analytics & SEO tools

5. Usermaven

Usermaven is a lightweight, feature-rich, and user-friendly product and web analytics tool, which helps you turn user behavior into actionable insights to help you increase product adoption and reduce churn.

Here are some of the most prominent features of Usermaven:

Maven AI
Segmentation
Funnel insights
User journey analysis
Product engagement
Acquisition channels
Marketing attribution
User retention

Earn 20% recurring commissions for referring to Usermaven’s amazing website and product analytics tool.

6. Semrush

Semrush is an all-in-one SEO tool that helps with keyword research, competitor analysis, and site audits. It’s a must-have for improving online visibility.

Here’s a quick rundown of Semrush’s affiliate tiers.

You may also like: Affiliate Link Tracking To Optimize Your Earnings

Top email marketing tools

7. ConvertKit

ConvertKit is ideal for creators looking to build and manage email marketing campaigns. With automation, segmentation, and landing pages, it helps you grow and engage your audience.

Affiliates earn a 30% recurring commission, making ConvertKit a lucrative choice for email marketers.

8. Drip

Drip offers personalized email marketing automation, perfect for e-commerce platforms. It helps drive sales with tailored messages.

Join their affiliate program. Select from the following;

Top e-commerce tools

9. Amazon Associates

Amazon associates Affiliate marketing program

The Amazon Associates program, also known as Amazon Affiliate Marketing, allows content creators and website owners to earn commissions by promoting Amazon products.

You can sign up for free and gain access to millions of products to advertise. Once approved, you’ll create special links that track clicks from your audience. If someone clicks your link and completes a purchase on Amazon (within a specific timeframe), you earn up to 10% commission on that sale.

10. Shopify

Shopify is a leading platform for creating and managing online stores. It offers everything you need to sell products and manage your business. Your earnings as a Shopify Affiliate vary based on the location of the merchants you refer. Additionally, your earnings may be subject to taxes depending on your local tax regulations and your location.

11. BigCommerce

BigCommerce provides powerful e-commerce solutions with multiple sales channels and extensive integrations. It’s perfect for enhancing online businesses.

Promote BigCommerce and earn 200% of the customer’s first monthly payment, or up to $1,500 per enterprise customer, making it highly rewarding.

Related:

Best AI affiliate programs

12. Writersonic

WriterSonic uses AI to generate top-notch content, helping you write faster and more efficiently. It’s a great tool for content creators.

WriterSonic’s affiliate program offers a 30% recurring commission, making it a valuable option for promotion.

13. Grammarly

Grammarly is an AI-powered writing assistant that helps improve your grammar, spelling, and style across various platforms.

Their affiliate program offers $0.20 per free sign-up and $20 per paid subscription, making it a lucrative choice for affiliates.

Best crypto affiliate programs

14. Bybit

Bybit is a cryptocurrency trading platform known for its advanced trading features and high liquidity. It offers a secure and user-friendly experience for trading digital assets.

Additionally, Bybit provides a seamless referral program, allowing you to invite friends to access all its products using a single referral code. For a detailed Bybit review, you can explore its features and benefits in-depth.

15. Kraken

Kraken is a popular cryptocurrency exchange known for its wide range of digital currencies and advanced trading features. It’s secure and reliable.

The Kraken affiliate program rewards its partners with a 20% commission for the lifetime of the referral, surpassing the typical 90-day period offered by most other exchanges.

Best gold affiliate programs

16. Augusta Precious Metals

Augusta Precious Metals Affiliate marketing program

Augusta Precious Metals enables you to secure your retirement through gold and silver IRAs.

With the Augusta Precious Metals affiliate plan, you can earn $200 for each qualified lead. Additionally, the platform offers virtual conferences for all qualified leads, designed by our Harvard-trained economic analyst.

17. Goldco

Goldco offers precious metal IRAs to diversify your retirement portfolio, providing guidance and support for investing in gold and silver.

There is currently no limit to the earnings potential with the Goldco Affiliate program. The platform pays out millions every month to its affiliate partners and is prepared to double or even triple that amount!

Best real estate affiliate programs

18. Foreclosure

Foreclosure- Affiliate marketing program

Foreclosure.com is a dedicated property search engine focusing on foreclosure listings. Subscribers gain early access to detailed property information before it hits the general market.

Affiliate partners can earn a 25% commission by promoting website subscriptions. A key benefit of this affiliate program is that high-volume affiliates may qualify for upgraded partnership agreements.

19. DealCheck Affiliate

DealCheck is the premier property analysis platform for real estate investors, wholesalers, and agents, utilized by over 350,000 professionals globally.

As an affiliate partner of Dealcheck, you’ll earn 30% of every subscription payment made by users you refer, providing a steady stream of recurring income.

Best health affiliate programs

20. Life Line Screening

Life Line Screening Affiliate marketing program

Life Line Screening offers preventive health screenings to detect potential health issues early, promoting proactive healthcare. It’s essential for maintaining good health.

Check their affiliate page to get more details.

21. NutriProfits

NutriProfits offers a variety of health and wellness products, including dietary supplements and skincare items. It’s a go-to for health enthusiasts.

The affiliate program of NutriProfits offers good commission per sale, providing substantial earning potential.

Best affiliate programs for home decor

22. Ted’s Woodworking

Ted’s Woodworking provides a massive collection of woodworking plans, perfect for DIY enthusiasts. It’s all about creating beautiful home decor projects.

Ted’s Woodworking affiliate program offers:

23. Whirlpool

Whirlpool offers a high-quality affiliate program with a 2% commission rate per sale, which is competitive within the industry. Additionally, their 30-day cookie duration provides ample time to earn commissions.

Best pet affiliate programs

24. BarkBox

BarkBox delivers monthly subscription boxes filled with toys, treats, and accessories for dogs. It’s a joy for pets and their owners.

BarkBox affiliate program offers:

25. Petco

Petco offers a wide variety of pet supplies and services, including food, toys, grooming, and veterinary services. It’s a one-stop shop for pet owners.

For more details regarding the program we suggest you visit their affiliate plan.

Best travel affiliate programs

26. Viator

Viator offers an extensive selection of tours and activities worldwide, allowing travelers to book unique experiences and skip-the-line tickets. It enhances travel adventures. Their affiliate program offers an 8% commission per sale, making it a profitable option.

27. GetYourGuide

GetYourGuide provides easy booking for tours, activities, and sightseeing around the world. It simplifies travel planning and offers unforgettable experiences. GetYourGuide offers an 8% base commission rate through their direct program, though successful affiliates can negotiate for rates as high as 10 and 12%.

06 reasons why you should join a marketing affiliate program

1. Low barrier to entry

Affiliate programs typically don’t require a big investment to get started.

There are minimal upfront costs, and you can often begin promoting products or services right away.

2. Performance-based commission

You only get paid when you generate a sale or lead, which means you can focus your efforts on what converts and avoid wasting time on marketing strategies that don’t yield results.

3. Reach a wider audience

By partnering with a company that has a well-established brand, you can tap into their audience and potentially reach a much larger customer base than you could on your own.

4. Promote products you believe in

Many affiliate programs allow you to choose which products or services to promote.

This means you can focus on items that you believe in and that align with your own brand or niche.

5. Build trust with customers

People are more likely to trust recommendations from people they know or follow.

By promoting products you use and endorse, you can build trust with your audience and increase the likelihood of conversions.

6. Flexibility

Affiliate marketing allows you to work from anywhere and set your hours.

This makes it a great option for people who want to be their own boss or who are looking for a way to supplement their income.

Conclusion

Affiliate marketing is a fantastic way for agencies to expand their revenue streams and offer even more value to clients. With so many options out there, it can feel overwhelming to pick the right programs. That’s why we’ve put together this list of 25+ top affiliate programs tailored for agencies in 2024.

By partnering with the right affiliate programs, you can use your expertise to generate leads, drive sales, and earn solid commissions. Whether you’re looking to promote SaaS products, real estate tools, or health and wellness services, there’s something here for everyone.

Remember, the key is to choose programs that align with your agency’s strengths and audience. With the right approach, affiliate marketing can become a highly profitable part of your business.

Thanks for taking the time to read through our guide. We hope it helps you find the perfect affiliate programs to boost your agency’s success in 2024 and beyond!

FAQs related to affiliate marketing

What is affiliate marketing?

Affiliate marketing is like earning a referral fee for recommending products or services online. You promote a product through a unique link, and when someone buys it, you earn a commission.

How do I choose the right affiliate programs?

Look for programs that match your expertise and appeal to your audience. Consider factors like commission rates, cookie duration, and the reputation of the company.

What are the benefits of affiliate programs?

They provide additional income without the need to create products. Recommend useful products to clients and earn commissions.

How can I effectively promote affiliate products?

Create genuine, informative content that resonates with your audience. Use SEO, social media, email marketing, and advertising to reach potential customers and drive conversions.

July 9, 2024

12 best web analytics tools for 2025

Web analytics tools act as a cornerstone for marketers, but with so many options, it can be hard to choose the right one.

No more confusion!

This blog will tell you all about the best web analytics tools available in 2025.

We’ll compare features, user ratings, and pricing to help you choose the perfect web analytics tool and unlock website growth.

If you keep reading this blog further, in the next five minutes, you’ll have the knowledge to make an informed decision and maximize the value of your website traffic data. Additionally, incorporating Free SEO Tools into your strategy can further enhance your ability to optimize your site, offering cost-effective solutions that improve your search rankings without straining your budget.

Quick overview:
Which is the best web analytics tool?
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Must-have features of web analytics tools

Here’s a concise list of the must-have features for web analytics tools:

Real-time tracking: Gain insights into user behavior as it happens.
User behavior analysis: Understand why users act the way they do.
Conversion funnel visualization: Identify where users drop off in your sales process.
Custom event tracking: Track specific user interactions relevant to your goals.
Segmentation: Analyze data for targeted user groups.
Traffic source analysis: See where your website traffic originates.
Goal setting & tracking: Define and measure progress towards website objectives.
Mobile analytics: Understand how users interact on mobile devices.
E-commerce tracking: Optimize your online store with key metrics.
Heatmaps & session recordings: Visually see how users interact with your site.
A/B testing: Test and optimize your website for better conversions.
Cross-domain tracking: Track user journeys across multiple websites in your domain.
Auto-captured events: Gain insights from pre-defined user interactions without manual setup.
Annotations & notes: Add context to your data for deeper analysis and collaboration.
Integrations: Connect web analytics with other marketing tools.
Data visualization & reporting: Get clear, actionable insights from your data.
Customizable dashboards: Track key metrics at a glance.
Data export options: Analyze data further with other tools.

Top 12 web analytics tools

Here are the top 12 web analytics tools we’ll be examining in detail:

Usermaven
GA4 (Google Analytics 4)
Matomo
Piwik PRO
Plausible
Simple Analytics
Clicky
Fathom Analytics
Chartbeat
Tiny Analytics
Statcounter
Open Web Analytics

Each of these website analytics tools offers unique features and benefits to help businesses understand and optimize their website performance. We’ll dive into each specifics in the following sections. First, let’s see their ratings;

The G2 ratings and Product Hunt ratings for the specified web analytics tools are as follows;

Tool	G2 Rating	Product Hunt Rating
Usermaven	4.9	4.9
GA4 (Google Analytics 4)	4.5	–
Matomo	4.2	4.7
Piwik PRO	4.6	5
Plausible	5.0	4.8
Simple Analytics	4.4	4.9
Clicky	4.5	–
Fathom Analytics	4.6	4.9
Chartbeat	4.4	–
Tiny Analytics	–	–
StatCounter	4.3	5
Open Web Analytics	4.5	–

1. Usermaven

“From data to decisions: Usermaven – Your perfect website analytics partner.”

Usermaven, a solid privacy friendly product and web analytics tool for marketers and enterprises of all sizes. When it comes to website analytics, Usermaven provides a comprehensive suite of features necessary in a web analytics tool for understanding and optimizing website performance.

Key features of Usermaven

Here are the key features relevant to web analytics:

Website metrics: Usermaven tracks the number of unique visitors, total pageviews, number of sessions, average visit duration, and bounce rate to provide insights into website performance and user engagement.

Events: Tracks specific user actions (e.g, clicks, form submissions, video plays) to understand how users interact with different elements of your website. Usermaven shows auto-captured events; you can pin events of your choice and create custom events as well.

Top Channels/Sources: Identifies the most effective marketing channels and traffic sources (e.g., organic search, social media, referrals) driving visitors to your site.

UTM traffic: Analyzes traffic from UTM-tagged campaigns, allowing you to measure the effectiveness of specific marketing efforts and adjust strategies accordingly.

Conversion goals: Sets and track specific conversion goals (e.g., form completions, purchases) to measure the success of your marketing efforts and website performance.

Device location: Provides data on the geographical locations of your visitors, helping you understand your audience’s distribution and target regions more effectively.

Funnels: Funnels enable you to visualize the steps users take to complete a goal (e.g., checkout process), identifying drop-off points and opportunities to optimize the user journey for higher conversions.

Attribution: Track every customer touchpoint across multiple channels to understand the true impact of your marketing efforts. Usermaven offers seven attribution models, including Linear, First Touch, Last Touch, Position Decay, Time Decay (new), First Touch Non-Direct (new), and Last Touch Non-Direct (new), enabling data-driven decision-making.

User journey tracking: Visualize and analyze user paths through your product using Usermaven to identify friction points and improvement opportunities.

Maven AI: Leverage AI-driven insights and recommendations with Usermaven to optimize product performance and user experience.

Comprehensive reports: With the recent overhaul of the Reports feature, you can now schedule reports to be sent daily, weekly, or monthly and specify the exact hour for delivery.

Pricing plan of Usermaven

Usermaven offers several pricing tiers to cater to different business needs and those who are looking for an ideal web analytics tool:

Pro: ($14/month) is ideal for businesses and agencies and includes unlimited websites, workspaces, and users, 2 years of data history, website analytics, and more.
Premium: ($24/month) includes everything in Pro plus unlimited data history, SaaS product analytics, multi-touch attribution, etc.
Enterprise: (custom pricing) is designed for businesses with custom requirements and includes everything in Premium.

Reviews

Sr.	What people like about it	What people dislike about it
1.	Like: User-friendly interface and intuitive design.	Dislike: Advanced features require a paid plan.
2.	Like: Excellent customer support and onboarding assistance.
3.	Like: Automated insights and actionable recommendations.

Note: These reviews of web analytics tools are synthesized from various sources such as G2, Capterra, Product Hunt, TrustRadius, Software Advice, and customer testimonials.

2. Google Analytics 4 (GA4)

Google Analytics 4 (GA4) is the latest version of Google’s popular web analytics tool, designed to provide comprehensive insights into user behavior across websites and apps. With enhanced machine learning capabilities and privacy-centric features, GA4 offers a more robust and flexible approach to tracking and analyzing user interactions.

Key features of GA4

Event-based tracking: GA4 focuses on events, allowing for detailed tracking of user interactions beyond just page views.
Cross-platform tracking: It enables tracking of user activity across the web and app, providing a unified view of customer journeys.
Enhanced measurement: Automatic tracking of common events like scrolls, outbound clicks, site searches, and file downloads.
Machine learning insights: Predictive analytics and insights powered by machine learning to identify trends and opportunities.
Debugging and testing: Integrated debugging and testing tools to streamline setup and ensure accurate data collection.
Flexible reporting: Customizable reporting and analysis tools to create tailored insights.
Audience building: Advanced audience segmentation capabilities for targeted marketing efforts.
Integration with Google products: Seamless integration with Google Ads, BigQuery, and other Google products.
User-centric measurement: Focus on user-centric data, enabling a better understanding of individual user journeys.

Pricing plan of GA4

Google Analytics 4 offers two main pricing plans:

Free tier: This plan provides basic features and is suitable for small to medium-sized businesses.
Google Analytics 360: Pricing for GA360 is customized based on business needs.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Advanced tracking capabilities and event-based models.	Dislike: Steeper learning curve compared to Universal Analytics.
2	Like: Integration with other Google services.	Dislike: Privacy concerns (non-GDPR compliant)
3	Like: Predictive analytics powered by machine learning.	Dislike: Limited customer support in the free version.

Usermaven- the best Google analytics alternative

3. Matomo

Matomo is a versatile web analytics tool that offers complete control over data, providing in-depth insights into user behavior and website performance. Matomo emphasizes privacy, data ownership, and customization to meet the unique needs of businesses and organizations.

Key features of Matomo

Open source: Matomo is open-source, giving users complete control over their data and the ability to customize the platform to their needs.
Data ownership: Users own 100% of their data, ensuring privacy and compliance with data protection laws like GDPR.
No data sampling: Provides accurate reports without data sampling, even for large datasets.
Privacy features: Enhanced privacy features, including anonymizing IP addresses and managing user consent.
Customizable dashboards: Users can create custom dashboards and reports tailored to specific business needs.
E-commerce tracking: Comprehensive e-commerce tracking capabilities to monitor sales, conversion rates, and product performance.
Integration with various platforms: Integrates with various CMS, e-commerce, and marketing platforms.
Performance metrics: Detailed insights into website performance, including page load times and server response times.

Pricing plan of Matomo

Matomo offers several pricing plans:

Free on-premise version: Users can download and host Matomo on their own servers at no cost.
Cloud hosting: Starting at €22 per month, this plan includes automatic updates, backups, and customer support.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Full data ownership and privacy compliance.	Dislike: Initial setup can be complex.
2	Like: Comprehensive e-commerce tracking.<br>- Visual tools like heatmaps and session	Dislike: Requires technical knowledge to fully utilize features.
3	Like: Extensive integration options.	Dislike: User interface is less intuitive compared to competitors.

4. PiwikPro

Piwik PRO is a comprehensive web analytics tool tailored for enterprises that prioritize data privacy and regulatory compliance. Offering powerful analytics capabilities, Piwik PRO enables organizations to track user behavior while ensuring strict adherence to privacy laws such as GDPR and HIPAA.

Key features of PiwikPro

Data privacy compliance: PiwikPro is known for its strong focus on data privacy, ensuring compliance with GDPR, HIPAA, and other regulations.
User-friendly interface: Offers a clean and intuitive interface, making it easy for users to navigate and extract insights.
Customizable reports: Provides extensive customization options for reports, enabling users to tailor the data to their specific needs.
Comprehensive analytics: Includes features such as session recording, heatmaps, and funnel analytics to provide a deep understanding of user behavior.
Data ownership: Users have complete ownership and control over their data, with options for on-premises or cloud hosting.
Seamless integrations: Easily integrates with various third-party tools and platforms, enhancing its functionality.
Tag management system: Includes a high-powered tag management system for efficient data collection and tracking.
Support and training: Offers excellent customer support and training resources to help users maximize the platform’s potential.

Pricing plans of PiwikPro

PiwikPro offers a range of pricing plans tailored to different business needs. However, detailed pricing information is generally provided upon request. Commonly, they offer:

Core Plan: Free plan suitable for small websites with limited features.
Enterprise Plan: Comprehensive plan for large enterprises, with full access to all features and dedicated support. Pricing starts from €10,995 /year.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users appreciate the strong focus on data privacy and compliance with regulations like GDPR.	Dislike: Some users find the initial setup process to be complex and time-consuming.
2	Like: The customizable reports and extensive analytics capabilities are highly valued.	Dislike: Pricing is really high as compared to other options.
3	Like: Excellent customer support and comprehensive training resources receive positive feedback.	Dislike: The user interface, while functional, can be seen as less modern compared to competitors.

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5. Plausible

Plausible is a lightweight and privacy-focused web analytics tool designed to provide essential insights without compromising user privacy. It offers a simple and intuitive interface, delivering key metrics and real-time data to help website owners understand their audience and optimize their online presence.

Key features of Plausible

Privacy-focused analytics: Plausible emphasizes user privacy, offering analytics without the use of cookies and ensuring compliance with privacy regulations.
Simplified dashboard: Provides a clean and easy-to-use dashboard with essential metrics like visitors, page views, and bounce rates.
Real-time analytics: Offers real-time data updates, allowing users to monitor website performance instantly.
Goal tracking: Includes goal tracking features to measure specific actions and conversions on websites.
Customizable reports: Allows users to create custom reports and filter data based on various parameters.
Performance metrics: Provides insights into site speed, device types, and traffic sources to optimize performance.
Integration capabilities: Integrates seamlessly with popular platforms like WordPress, Shopify, and more.
Open source: Being open-source, Plausible offers transparency and allows for community contributions and customization.

Pricing plans of Plausible

Plausible offers transparent pricing plans based on the number of page views per month. As of the latest updates:

Growth: Starts from $9/month.
Business: Starts from $19/month.
Enterprise: Offers custom pricing.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users appreciate the simplicity and clarity of the dashboard.	Dislike: Some users find the customization options for reports and analytics to be somewhat limited compared to more complex tools.
2	Like: The focus on privacy and the ability to track goals and conversions without invasive tracking methods receive positive feedback.	Dislike: Users have reported occasional issues with integration and data accuracy, especially with certain CMS platforms.
3	Like: The open-source nature of Plausible is highly valued for its transparency and community-driven development.	Dislike: Pricing can become expensive as website traffic grows, which may not be cost-effective for very high-traffic sites.

6. Simple Analytics

Simple Analytics is a privacy-friendly web analytics tool that delivers essential website metrics without tracking personal data. An easy-to-use interface provides clear insights to help website owners make informed decisions while ensuring compliance with privacy regulations.

Key features of Simple Analytics

Privacy-focused analytics: Similar to Plausible, Simple Analytics emphasizes privacy by providing analytics without the use of cookies or tracking personal data.
Real-time dashboard: Offers a real-time dashboard that updates instantly, displaying essential metrics like visitors, page views, and referrers.
User-friendly interface: Provides a clean and intuitive interface, making it easy for users to navigate and understand their website analytics.
No ads or tracking: Ensures that the analytics tool itself does not track users or display ads, focusing solely on providing accurate data insights.
Goal tracking: Allows users to set and track goals, such as conversions or specific user actions, to measure website performance effectively.
Customizable reports: Offers customizable reports and filtering options to analyze data based on different parameters and time frames.
Integration capabilities: Integrates smoothly with various platforms and CMSs, simplifying setup and data collection processes.

Pricing plans of Simple Analytics

Simple Analytics offers straightforward pricing based on the number of page views per month:

Free: Ideal for personal websites or blogs.
Personal: Starts from $10/month.
Team: Starts from $40/month.
Enterprise: Contact sales.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users appreciate the simplicity and ease of use, especially the real-time dashboard and privacy-focused approach.	Dislike: Some users find the reporting capabilities to be basic compared to more feature-rich analytics tools.
2	Like: The commitment to privacy and no ads/tracking policy receives positive feedback.	Dislike: Integration with some specific platforms or custom setups may require additional configuration or support.
3	Like: Customer support is praised for being responsive and helpful.	Dislike: Pricing might be seen as slightly higher compared to competitors offering similar features.

7. Clicky

Clicky is a real-time web analytics tool that offers detailed insights into website traffic and user behavior. With features like heatmaps, uptime monitoring, and customizable dashboards, Clicky provides comprehensive data to help website owners optimize their online performance and user engagement.

Key features of Clicky

Real-time analytics: Provides real-time data updates, allowing users to monitor website traffic and activity instantly.
Detailed visitor information: Offers detailed insights into visitor behavior, including heatmaps, session details, and individual visitor tracking.
Goals and conversion tracking: Allows users to set goals and track conversions, providing insights into website performance and marketing campaigns.
Customizable dashboards: Provides customizable dashboards and reports to tailor analytics data according to user preferences.
Heatmaps: Offers heatmaps to visualize user interaction and engagement on web pages.
Uptime monitoring: Provides uptime monitoring to alert users of website downtime or performance issues.
API access: Offers API access for integration with other applications and services.

Pricing Plans of Clicky

Clicky offers pricing plans based on the number of websites and page views tracked:

Free Plan: Includes basic features with limited data retention and website tracking.
Pro Plan: Starts from $9.99/month.
Pro Plus: Starts from $14.99/month.
Pro Platinum: $19.99/month.
Custom: varied pricing.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users like the real-time analytics and detailed visitor information, including heatmaps and individual visitor tracking.	Dislike: Some users find the user interface to be less intuitive compared to other analytics tools.
2	Like: The goals and conversion tracking features receive positive feedback for their effectiveness in monitoring website performance.	Dislike: Pricing for higher traffic volumes may be perceived as expensive compared to competitors offering similar features.
3	Like: The “Spy” feature is praised for its real-time tracking capabilities and detailed insights into user behavior.	Dislike: Customer support responsiveness can vary, with occasional delays in resolving technical issues reported by some users.

8. Fathom Analytics

Fathom Analytics is a privacy-focused web analytics tool that provides straightforward and actionable insights without tracking personal data. It offers a clean, user-friendly interface, enabling website owners to understand their audience and improve their online presence while respecting user privacy.

Key features of Fathom Analytics

Privacy-focused analytics: Fathom Analytics prioritizes user privacy by offering analytics that is GDPR, CCPA, and PECR compliant without the use of cookies.
Real-time analytics: Provides real-time data updates and insights into website traffic and visitor behavior.
Simple dashboard: Offers a clean and intuitive dashboard for easy navigation and understanding of analytics data.
Goal tracking: Allows users to set goals and track conversions to measure the effectiveness of marketing campaigns and website performance.Incorporating free time tracking software can help you monitor the time spent on each campaign phase, ensuring that your efforts are both efficient and well-documented.
Website performance monitoring: Provides insights into website performance metrics such as page load times and bounce rates.
Customizable reports: Offers customizable reports and data filters to analyze website traffic based on various parameters.
Integration capabilities: Integrates with various platforms and content management systems (CMS) for seamless setup and data collection.
No ads or tracking: Ensures that the analytics tool itself does not track users or display ads, focusing solely on providing accurate and privacy-conscious data.

Pricing plans of Fathom Analytics

Fathom Analytics offers straightforward pricing plans based on the number of websites and page views tracked:

Up to 100,000 data points: $15 per month

Up to 1,000,000 data points: $60 per month

Up to 25,000,000 data points: $470 per month

Over 25,000,000 data points: Contact Fathom Analytics for a quote

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users appreciate the privacy-focused approach and compliance with data protection regulations like GDPR.	Dislike: Some users find the feature set to be limited compared to more comprehensive analytics tools.
2	Like: The simplicity and ease of use of the dashboard receive positive feedback for making analytics accessible to all users.	Dislike: Pricing may be considered higher compared to other similar privacy-focused analytics solutions.
3	Like: The real-time analytics and customizable reports are praised for providing valuable insights into website performance.	Dislike: Integration with certain platforms or custom setups may require additional configuration or support.

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9. Chartbeat

Chartbeat is a real-time web analytics tool tailored for content creators and publishers, offering in-depth insights into audience engagement and content performance. With features like real-time dashboards, headline testing, and in-depth reporting, Chartbeat helps optimize content strategy and maximize reader engagement.

Key features of Chartbeat

Real-time analytics: Provides real-time data updates on website traffic, engagement metrics, and content performance.
Audience insights: Offers detailed audience segmentation and insights to understand visitor behavior and demographics.
Content optimization: Helps optimize content strategy with insights into popular content, engagement levels, and reader retention.
Engagement metrics: Measures user engagement metrics such as scroll depth, time on page, and social sharing.
Traffic sources: Tracks and analyzes traffic sources to identify where visitors are coming from and their behavior patterns.
Video analytics: Provides analytics for video content, including views, completion rates, and engagement metrics.
Mobile analytics: Offers mobile-specific analytics to monitor and optimize performance across mobile devices.
Integration capabilities: Integrates with various CMS platforms, advertising networks, and marketing tools for comprehensive data collection and analysis.

You may also like: How to Build Custom Audiences through Replug URL Tracking

Pricing plans of Chartbeat

Chartbeat typically offers customized pricing plans based on specific business needs, website traffic, and additional features required. Detailed pricing information is usually provided upon request or through direct consultation with their sales team.

Reviews

Sr.	What people like about It	What people dislike about it
1	Like: Users appreciate the detailed real-time analytics and audience insights that help them understand visitor behavior.	Dislike: Some users find the interface to be complex and overwhelming, especially for new users.
2	Like: The content optimization tools and engagement metrics receive positive feedback for improving content strategy and performance.	Dislike: Pricing may be considered high, especially for smaller businesses or websites with lower traffic volumes.
3	Like: The integration capabilities and support for various platforms are praised for enhancing functionality and data collection.	Dislike: Customer support responsiveness can vary, with occasional delays reported when resolving technical issues.

10. Tiny Analytics

Next on our best web analytics tools list is Tiny Analytics. It is a minimalist web analytics tool that focuses on delivering essential insights without overwhelming complexity. Designed for simplicity and ease of use, it provides key metrics to help website owners understand their audience and improve their online performance.

Key features of Tiny Analytics

Simple and lightweight: Tiny Analytics focuses on simplicity and minimalism, providing essential analytics metrics without unnecessary complexity.
Real-time data updates: Offers real-time updates on website traffic, visitor behavior, and engagement metrics.
User-friendly interface: Provides a clean and intuitive interface for easy navigation and data visualization.
Privacy-conscious: Ensures user privacy with minimal data collection and no use of cookies or tracking mechanisms.
Customizable dashboards: Allows users to customize dashboards and reports according to their specific needs and preferences.
Goal tracking: Includes goal tracking features to monitor and measure conversions or specific actions on websites.
Mobile-friendly: Optimized for mobile devices, providing analytics on mobile traffic and performance.
Integration capabilities: Integrates smoothly with various platforms and content management systems (CMS) for seamless setup and data integration.

Pricing plan of Tiny Analytics

Free plan: $0/month.

Basic plan: Starts from $49/month.

Advanced: $129/month.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users like the simplicity and lightweight nature of Tiny Analytics, making it easy to use and understand analytics data.	Dislike: Some users may find the feature set limited compared to more comprehensive analytics tools.
2	Like: The real-time data updates and user-friendly interface receive positive feedback for providing instant insights and ease of use.	Dislike: Customization options for reports and dashboards may be perceived as limited for advanced users or specific needs.

11. Statcounter

Statcounter is a comprehensive web analytics tool that provides detailed statistics on website traffic and visitor behavior. With features like real-time data tracking, customizable reports, and user-friendly dashboards, StatCounter helps website owners and marketers optimize their online presence and improve user engagement.

Key features of Stat Counter

Website traffic analysis: Provides detailed insights into website traffic, including visitor trends, page views, and visitor locations.
Visitor behavior: Tracks visitor behavior such as entry pages, exit pages, bounce rates, and session durations.
Keyword analysis: Offers keyword analysis to understand how visitors find the website through search engines.
Customizable alerts: Allows users to set up customizable alerts for traffic spikes, visitor trends, or specific events.
User-friendly interface: Provides a straightforward and easy-to-use interface for navigating analytics data.
Geolocation tracking: Provides geolocation tracking to see where visitors are located globally.
Mobile analytics: Offers analytics for mobile website traffic and performance.
Customizable reports: Allows users to create customized reports and export data for further analysis.

Pricing plan of Stat Counter

Stat Counter offers various pricing plans tailored to different needs:

Basic plan: It is free of cost.
Premium plan: €16/month.
Premium plus: €28/month.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users appreciate the detailed website traffic analysis and visitor behavior tracking features.	Dislike: Some users find the interface outdated compared to more modern analytics tools.
2	Like: The customizable alerts and geolocation tracking receive positive feedback for providing actionable insights.	Dislike: Customer support response times can vary, with occasional delays reported when resolving issues.

12. Open Web Analytics

Open Web Analytics (OWA) is an open-source web analytics software that offers extensive tracking and reporting capabilities. It allows website owners to monitor visitor behavior, track conversions, and analyze traffic sources using customizable dashboards and reports. OWA provides flexibility and control over data, making it a suitable choice for businesses seeking a customizable analytics solution.

Key features of Open Web Analytics

Open source: Open Web Analytics is an open-source web analytics platform that allows for transparency, customization, and community contributions.
Real-time analytics: Provides real-time data updates on website traffic, visitor behavior, and engagement metrics.
Customizable dashboards: Offers customizable dashboards and reports to tailor analytics data according to user preferences.
Goal tracking: Allows users to set goals and track conversions to measure the effectiveness of marketing campaigns and website performance.
Event tracking: Provides event tracking capabilities to monitor specific user interactions and actions on websites.
User-friendly interface: Offers a user-friendly interface for easy navigation and data visualization.
Integration capabilities: Integrates with various platforms and content management systems (CMS) for seamless setup and data integration.
Privacy-conscious: Ensures user privacy by allowing users to host their analytics data and control data collection practices.

Pricing plan of Open Web Analytics

Open Web Analytics is typically free to use as it is open-source software. Users can download and install it on their own servers or hosting environments without cost.

Reviews

Sr.	What people like about it	What people dislike about it
1	Like: Users appreciate that Open Web Analytics is open-source, providing transparency, customization options, and community support.	Dislike: Setting up and configuring Open Web Analytics may require technical expertise and effort.
2	Like: The real-time analytics capabilities and customizable dashboards receive positive feedback for their usefulness in monitoring website performance.	Dislike: Documentation and support resources may be limited compared to commercial analytics solutions, requiring self-help or community assistance.

Why choose Usermaven over other website analytics tools

What if there was a solution that prioritized both user privacy and actionable insights, delivered with a user-friendly interface?

Look no further than Usermaven. Here’s how Usermaven stands out from the crowd:

Privacy champion:

User trust matters: Unlike GA4, Clicky, and many others, Usermaven is 100% GDPR and CCPA-compliant. We prioritize user privacy, never tracking personal data or selling your information.
Peace of mind: Focus on your website, not privacy regulations. Usermaven simplifies compliance compared to the complexities of self-hosting solutions like Open Web Analytics.

Effortless setup:

No coding required: Get started in minutes with our intuitive interface. Leave the coding headaches behind with Piwik Pro’s steeper learning curve.
Fast implementation: Unlike tools with delayed onboarding processes (Matomo), Usermaven empowers you to unlock insights quickly.

Actionable insights in real-time:

See it now act now: Witness user behavior unfold before your eyes. Usermaven provides real-time data, unlike delayed reporting in Stat Counter and Simple Analytics.
Go beyond the surface: Ditch vanity metrics. Usermaven dives deep, revealing user journeys, conversion funnels, and engagement patterns, offering more value than basic tools like Plausible and Tiny Analytics.

Cost-effective champion:

Value without the burden: Unlock powerful insights for less. Usermaven offers a free trial and flexible pricing plans, making it accessible to all businesses. This is a stark contrast to often-expensive solutions like Chartbeat and Fathom Analytics.

User reviews:

Hear from satisfied users: Usermaven boasts positive reviews praising its user-friendliness and privacy focus.

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Final verdict: The best web analytics tool

After carefully considering its distinctive features, stellar ratings, and competitive pricing, Usermaven emerges as the top choice for businesses seeking a web analytics tool that balances power with affordability.

Usermaven empowers you to understand, optimize, and convert your website visitors with unparalleled ease and complete user privacy. It’s the perfect solution for businesses and agencies seeking a powerful yet approachable website analytics tool.

Stop settling for the status quo. Try Usermaven today!

Frequently asked questions

What are web analytics tools?

Website analytics tools track and analyze user behavior on websites, providing insights into visitor interactions, traffic sources, and more.

How do I choose a web analytics tool?

Choose a web analytics tool based on your specific needs, such as features like real-time data, user privacy options, ease of use, and pricing that fits your budget.

What web analytics tool is better than Google Analytics?

Usermaven surpasses Google Analytics with its advanced features, intuitive interface, and stringent privacy controls, making it the superior choice for businesses seeking a comprehensive web analytics tool.

July 4, 2024

How to increase app downloads: 16 strategies you need to know
Getting your app noticed and downloaded is more challenging than ever. With an average of 1,019 apps released every day, you need more than a good idea—you need a strategic marketing plan.

App success isn’t just about making your app available; it’s about making it discoverable, engaging, and essential for users. As the digital world changes, leveraging app store optimization, social media trends, and user experience improvements becomes crucial.

In this guide, we will show you how to increase app downloads on Google Play and Apple App Stores. Follow these steps to increase your app’s installs and secure its place in users’ daily lives.

Let’s get started!

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Top 16 strategies to increase app downloads

1. App store optimization (ASO)

App Store Optimization is essential for making your app more visible in app stores like Google Play and the Apple App Store. This involves:
- Title and keywords: Select a unique, relevant title and strong keywords that potential users might search for. For example, if your app is a fitness tracker, use keywords like “fitness,” “workout,” and “health tracker.”
- Description: Craft a compelling description that clearly explains what your app does, its unique features, and the benefits it offers. Use bullet points for key features and a call to action, encouraging users to download the app.
- Visuals: High-quality icons, screenshots, and preview videos are crucial. These should visually represent the app’s interface and key functionalities, giving users a clear idea of what to expect.
2. Deep linking

Deep linking involves using URLs to direct users to specific pages or content within your app.

If they don’t have the app, they’ll be directed to the app store to download it. This creates a seamless experience and avoids users getting lost on your mobile website trying to find what they were looking for in the first place.

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Let’s see what other benefits you get with deep linking.
- Personalize onboarding: Deep linking allows for personalized onboarding experiences. Imagine someone clicks on a social media ad for your app that uses a deep link. This link could include a special discount or bonus content they can access upon downloading and signing up. This personalized touch can make the app more attractive and encourage users to complete the download process.
- Enhanced user experience: Provide a seamless user experience by taking users directly to the content they are interested in. For example, a deep link can take users straight to a specific workout routine in a fitness app.
- Marketing campaigns: Use deep links in email campaigns, social media posts, and advertisements to drive targeted traffic to your app. This can increase engagement and conversion rates.
- Retention: Improve user retention by making it easy for users to find and access specific app features or content. Deep links can also be used in push notifications to re-engage users.
Also read: How Does Deferred Deep Linking Work: A Complete Guide

Also read: How to share Videos using Deep Links?

3. Positive reviews and ratings

Positive reviews and high ratings can significantly influence a potential user’s decision to download your app. Strategies to encourage positive feedback include:
- Prompting users: Request reviews at moments when users are likely to be satisfied, such as after completing a task or achieving a milestone within the app.
- Responding to feedback: Engage with users by thanking them for positive reviews and addressing any issues raised in negative reviews. This shows that you value their feedback and are committed to improving the app.
Also read: 11 Best Affiliate Marketing Tools of 2024 – Features, Reviews, Pricing, and More

4. Engaging app description

Your app’s description should be engaging and informative, capturing users’ attention quickly:
- Clear and concise: Clearly explain what your app does, its key features, and its benefits. Use simple language and short sentences.
- Bullet points: Highlight the most important features using bullet points for easy readability.
- Call to action: Include a call to action that encourages users to download the app, such as “Download now to start tracking your workouts!”
5. Social media marketing

Social media platforms can be powerful tools for promoting your app:
- Engaging content: Share posts, videos, and stories that highlight your app’s features, updates, and user testimonials. Use visually appealing graphics and interactive content like polls and quizzes.
- Campaigns: Run targeted ad campaigns on platforms like Facebook, Instagram, Twitter, and LinkedIn to reach a broader audience. Use specific targeting options to reach users who are most likely to be interested in your app.
- User engagement: Respond to comments and messages, run contests, and encourage user-generated content to build a community around your app.
Also read: How to Measure Social Media Engagement: 12 Crucial Metrics

6. Influencer marketing

Influencer marketing can help you reach a larger and more engaged audience:
- Partner with influencers: Identify influencers whose followers match your target demographic. Work with them to create authentic content showcasing your app.
- Content creation: Have influencers create reviews, tutorials, or demonstrations of your app. Their endorsement can significantly boost your app’s credibility and downloads.
Also read: Success Guide To Tiktok Influencer Marketing

7. Content marketing

Content marketing involves creating valuable, relevant content to attract and engage your target audience:
- Blog posts: Write articles addressing common problems your app solves. For example, if your app is a productivity tracker, write about tips for managing time effectively and how your app can help.
- Videos: Create tutorial videos, demos, and user testimonials to visually demonstrate how your app works and its benefits.
- Guest posts: Contribute articles to popular blogs and websites in your niche to reach a wider audience and drive traffic to your app’s landing page.
Also read: 9 Hottest Content Marketing Platforms to Look For in 2024

8. App install ads

App install ads are paid advertisements specifically designed to drive app downloads:
- Compelling ads: Design ads with strong visuals, clear messages, and a compelling call to action. Highlight your app’s unique selling points.
- Targeted advertising: Use demographic and interest-based targeting to reach users who are likely to be interested in your app.
- Performance monitoring: Continuously analyze and optimize your ads for better results. Use A/B testing to determine which ad creatives and messages perform best.
Also read: 10 Best A/B Testing Tools For Click & Conversion Analytics

9. Referral programs

Referral programs can incentivize existing users to invite new users to download your app:
- Incentives: Offer rewards such as discounts, free features, or other perks for successful referrals. Ensure the rewards are valuable enough to motivate users to participate.
- Simple process: Make the referral process easy and straightforward. Provide users with unique referral links or codes they can share with friends and family.
10. Email marketing

Email marketing can effectively promote your app to a targeted audience:
- Newsletters: Regularly update your email subscribers about new features, updates, and special offers related to your app.
- Personalized emails: Send targeted emails based on user behavior and preferences. For example, if a user has shown interest in a particular feature, send them an email highlighting that feature.
- Call to action: Include clear and compelling calls to action encouraging recipients to download your app.
Also read: How to track emails using UTM parameters?

11. Landing page optimization

A dedicated landing page for your app can drive traffic and conversions:
- Design: Ensure the landing page is visually appealing and easy to navigate. Use clear headings, subheadings, and bullet points to present information.
- Content: Include details about your app’s features, benefits, and user testimonials. Provide clear download links or buttons.
- SEO: Optimize the landing page for search engines to drive organic traffic. Use relevant keywords and meta descriptions.
Also read: How to create high-converting landing pages [Pro tips & examples included]

12. App localization

Localizing your app for different languages and regions can help you reach a global audience:
- Translation: Translate your app’s interface, description, and marketing materials into multiple languages.
- Cultural adaptation: Adjust content to be culturally relevant for different regions. This includes adapting images, colors, and messaging to suit local preferences and customs.
13. Regular updates

Regular updates can keep your app fresh and engaging for users:
- Bug fixes: Regularly fix bugs and technical issues to improve user experience.
- New features: Introduce new features and enhancements to keep users engaged and attract new ones.
- User feedback: Incorporate user feedback into your updates to meet their needs and preferences. Announce updates through in-app notifications and other communication channels.
Also read: Pinterest affiliate marketing for beginners

14. Free trials and freemium models

Offering free trials or a freemium model can attract users who are hesitant to commit:
- Free trials: Provide limited-time access to premium features, allowing users to experience the full value of your app before purchasing.
- Freemium model: Offer a basic version of your app for free, with optional paid upgrades for advanced features. This allows users to try the app and decide if they want to invest in premium features.
Also read: How to increase online sales: 17 Proven tips & hacks

15. Partnerships and collaborations

Partnering with other apps or businesses can expand your reach:
- Cross-promotion: Collaborate with complementary apps to promote each other’s offerings. For example, if you have a fitness app, partner with a health food app for cross-promotion.
- Co-branded campaigns: Run joint marketing campaigns to reach a broader audience. This could include co-branded content, social media campaigns, or bundled offers.
16. High-quality app icons and screenshots

Your app icon is the first thing users see, so it should be attractive and memorable. Screenshots should highlight the app’s most important and visually appealing features. Consider these tips:
- App icon: Use simple yet bold designs with contrasting colors to stand out. Ensure the icon represents the app’s purpose.
- Screenshots: Display the app’s main features and benefits in action. Add captions or annotations to explain what users are seeing. For instance, show a screenshot of your fitness app tracking a run, with annotations highlighting speed, distance, and calories burned.
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Final note

Increasing app downloads is a multifaceted process that requires a combination of strategic planning, targeted marketing, and continuous improvement. Each of the strategies outlined above plays a crucial role in enhancing your app’s visibility, appeal, and user engagement.

By optimizing your app store presence through ASO, creating compelling visuals and descriptions, leveraging social media and influencer marketing, and utilizing deep linking, you can attract and retain a larger user base. Additionally, encouraging positive reviews, providing regular updates, and offering free trials or referral programs can further drive downloads and user loyalty.

Remember, the digital landscape is ever-evolving, so staying updated with the latest trends and continually refining your strategies based on user feedback and performance metrics is essential. With dedication and a user-centric approach, you can significantly boost your app’s install rates and secure its place in the daily lives of users.

Drive more clicks, conversions, and app installations by deep linking
to your favorite platforms. Try deep links for free

FAQs on how to increase app downloads

What is App Store Optimization (ASO)?

App Store Optimization (ASO) involves optimizing your app’s listing to improve its visibility and ranking in app store search results.

How can I make my app icon and screenshots more appealing?

To make your app icon and screenshots more appealing, use high-quality, visually attractive designs. This helps attract more users and increase app downloads.

What are the best practices for writing an engaging app description?

An engaging app description should be clear, and concise, and highlight the app’s unique features and benefits. An effective description can significantly increase app installs.

How do positive reviews and ratings impact app downloads?

Positive reviews and high ratings build trust and credibility, influencing potential users to download your app.

What is deep linking and how can it improve app download rates?

Deep linking involves using URLs to direct users to specific pages or content within your app. This provides a seamless user experience and can be used in marketing campaigns to drive targeted traffic. Effective use of deep linking can improve user engagement and increase app downloads.
July 4, 2024

How to increase sales on Amazon: Understanding A10 [Updated]

In 2023, Amazon witnessed a record-breaking $575 billion in sales, proving its power as a selling platform.

But with such a massive opportunity comes intense competition!

Increasing sales on Amazon demands more than just listing your products; it requires a strategic approach. And to help you out we created this guide.

This guide isn’t just another “how-to” – it’s the only roadmap you’ll ever need to master top sales tips and tricks in Amazon’s vast market.

So let’s get started:

The A10 Algorithm: What Amazon wants from sellers

According to Maacro Trends, Amazon invested $85.6 billion in research and development from March 31, 2023 to March 31, marking an 8.6% increase from the previous year. Before we get to the tips and tricks, let us give you a quick overview of Amazon’s algorithm. Amazon’s algorithm, currently called A10 (though some sources still reference A9), focuses on delivering the most relevant products to users based on their search queries.

Here’s what you need to know:

The A10 algorithm favors products with positive customer reviews, high ratings, and low return rates.
Boost your listings by using Amazon links across your website, blog, social media, and other platforms. This external engagement shows Amazon that your product has a broader appeal.
Sponsored links and PPC campaigns are less effective under A10 compared to A9. Instead, prioritize organic traffic and authentic customer engagement for better results.
Products with a strong sales history are given priority. Consistent sales signal to Amazon that the product is popular and reliable.

Insider tips and tricks for ranking and on Amazon

Here’s a detailed breakdown of some of the best strategies:

1. Optimizing your listings for maximum visibility

On Amazon, where millions of products compete in order to stay on the top. Standing out requires strategic optimization of product titles, descriptions, and keywords to align with customer search behaviors.

Manually researching and selecting the perfect product category can be a tedious task. The Product Classifier automates this process, saving you valuable time and effort. It uses the most up-to-date information to specify your product type, add your brand name, and compelling selling points directly into the title.

The best part is that it automatically updates its suggestions based on trends so your listings stay relevant and discoverable even as Amazon’s catalog grows and adapts.

2. Use customer-centric keywords

Put yourself in your customer’s shoes. What terms would they use to search for your product? Understanding your customer’s perspective is key to optimizing your product listings on Amazon.

Research is Key: Use Amazon scraping and keyword research tools like Smartminded’s free Amazon Keyword Tool or conduct manual searches on Amazon to identify high-traffic, low-competition keywords relevant to your product.

We have short-listed top keyword research tools, so you don’t have to: Helium 10 Jungle Scout SellerApp AMZScout

Long-tail advantage: Don’t just focus on broad, generic keywords. Target long-tail keywords – more specific phrases that shoppers will likely use later in their buying journey. For example, instead of just “blender,” consider “high-performance countertop blender.”
Strategic Integration: Weave your target keywords naturally throughout your listing. Include them in your title, description, backend search terms, and even in product variations (e.g., color options).

It’s important to have relevant keywords that closely relate to what the person is searching for.

Amazon wants your title to be short, descriptive and to the point, they do allow for between 150-250 characters

3. Visual appeal: Why high-quality content matters

Great images and videos grab attention in a flash. They make your content pop, not just look pretty. Cool charts and clear pictures can explain things way faster than words alone. This keeps people hooked, turning them from scrollers into viewers who get your message.

Here are some of the factors you should know:

The main image should have a white background, 85% product fill, and no text/logos/watermarks.
Images should be clear, and free from blurriness, pixelation, or jagged edges.
Number of Images: 7 recommended, avoid overwhelming with too many.
For videos, amazon suggests a minimum resolution of 1280 x 720 pixels (HD).

An easy way is to use the Amazon A+ Content tool which allows you to enhance your product detail pages with videos, customized text placements, shoppable product-comparison charts, and more, effectively showcasing your products and telling your brand’s story.

Important note: Make sure that all visuals are optimized for mobile viewing. With a significant number of consumers shopping on mobile devices, your images and videos should be responsive and load quickly on smaller screens without compromising quality.

4. Mask your affiliate links

If you’re an affiliate marketer this is the most important tip for you. Rather than using raw Amazon affiliate links, opt for a branded link shortener.

One popular link shortener is Replug.io, which not only makes your links appear more professional and trustworthy but also provides valuable analytics and tracking capabilities.

Here are some other major advantages;

Cross-platform consistency: Branded link shorteners allow you to maintain consistent branding across different platforms and channels.
Aesthetic appeal: Shortened and branded links are often more appealing to users, leading to higher click-through rates compared to long, complex URLs. This can result in increased Amazon sales and traffic to your affiliate products.
Easy management: Using a branded link shortener centralizes the management of your affiliate links. You can easily edit, update, or redirect links as needed without having to change the URLs embedded in your content, saving time and effort.
Commission protection: Masking your affiliate links helps protect your commissions from link manipulation or hijacking.

Also Read: A Quick Guide on Affiliate Decloaking

5. Win back customers with multi-channel retargeting

While Amazon offers a massive audience, relying solely on it can limit your earning potential. To expand your reach effectively, strategically place advertisements on social media, search engines, email newsletters, and other platforms where your target demographic is active.

A highly effective approach involves incorporating retargeting pixels. Retargeting is a significant move for the retailers to bring the customers towards your website repeatedly. Use retargeting ads on platforms like Facebook and Instagram to re-engage potential customers who have shown interest in your products.

Pro tip: Sellers! Don’t let valuable audience data slip through your fingers. Go beyond basic retargeting by utilizing demographic and interest-based targeting options.

6. Get more positive reviews

Did you know that over 95% of online shoppers read reviews before deciding to buy something? On Amazon, having lots of positive reviews not only boosts your product’s search visibility with their A10 algorithm but also enhances its perceived quality.

Customers are often willing to pay more for products that have received good reviews. After your product has been delivered and they’ve had a chance to use it, sending a follow-up email asking for a review can be really effective.

If they haven’t left a review after your first request, a friendly reminder a week or two later can often nudge them to share their thoughts. It’s a great way to build trust and attract more buyers to your listing.

7. Win the Buy Box

The Buy Box is prime real estate on Amazon, and securing it translates to increased Amazon sales and brand visibility. To become the top contender, optimize your product listings with high-quality images, detailed descriptions, and relevant keywords.

Additionally, prioritize account health by maintaining a competitive price, exceptional fulfillment speed, and a stellar customer service record.

8. Provide excellent customer service

Prioritize providing prompt, helpful, and friendly customer service to build trust and loyalty. Respond to inquiries quickly and efficiently, address issues with empathy and understanding, and go the extra mile to exceed expectations.

Positive customer experiences translate to positive reviews, which can further strengthen your Buy Box position.

9. Make sure you have a competitive pricing strategy.

Start by analyzing the prices of similar products, identifying your main competitors, and understanding the average price range in the market.

Setting your price too low might make customers question the quality, while pricing too high could discourage potential buyers. Set competitive yet profitable prices that attract buyers while considering factors like shipping costs and Amazon fees.

You can use tools like Amazon’s pricing analytics or third-party options such as Helium 10’s Market Tracker and Insights Dashboard.

Another option is to automate your pricing strategy with tools like RepricerExpress or Feedvisor, which can help you stay competitive and save time.

10. Outsource your tasks

Start by identifying tasks that can be outsourced. Common tasks for Amazon sellers to outsource include

Customer service
Product photography
Order processing
Product Listing
Inventory management
Marketing campaigns
Complete store management

Choose reliable partners or freelancers with expertise in Amazon operations to streamline processes, improve efficiency, and maintain a high level of service and productivity.

11. Test campaigns, ads, images, etc.

Testing campaigns, advertisements, product images, and descriptions on Amazon allows you to optimize performance and identify what resonates best with your target audience.

Conduct A/B testing to compare different elements and strategies, such as ad copy variations, image styles, and campaign settings, to improve engagement, click-through rates, and ultimately, conversion rates.

12. Offer multiple payment methods

By catering to a wider range of payment preferences, you remove potential barriers to purchase and encourage more customers to complete transactions.

Accept all major credit and debit cards like Visa (including the Amazon Rewards Visa Signature Card), Mastercard/EuroCard, Discover Network, American Express, JCB, and China UnionPay (credit card only).

Also Read: How to increase online sales: 17 Proven tips & hacks

13. Track your performance and analyze data

Regularly monitor your Amazon Seller Central account to track your sales performance, identify top-selling products, and analyze customer reviews. Utilize the data to identify areas for improvement and optimize your strategies for better results.

Key customer metrics to track:

Metrics	Description
Sales performance	Total revenue generated over specific periods (daily, weekly, monthly) to assess growth trends.
Conversion rate	Percentage of visitors who make a purchase, indicating listing effectiveness and customer interest.
Customer lifetime value (CLV)	Projected revenue from a customer over their entire relationship with your business.
Average order value (AOV)	The average amount spent per customer order, guiding pricing, and promotion strategies.
Conversion rate	Percentage of visitors who make a purchase, indicating listing effectiveness and customer interest.
Advertising performance	Metrics like CTR, CPC, and ROAS to evaluate ad effectiveness and return on investment.
Buy Box percentage	Percentage of time your product wins the Buy Box, impacting visibility and sales.
Return rate	Percentage of orders returned, indicating product quality and customer satisfaction.
Inventory levels	Monitoring stock levels and avoiding stock-outs to maintain sales continuity.

You may also like: Affiliate Link Tracking To Optimize Your Earnings

14. Engaging with Amazon live

Show off your products in real time, answer customer questions live, and build a connection with viewers.

Demonstrate your products in action, offer exclusive deals during your live stream, and run fun polls or quizzes to keep people engaged. Limited-time offers or free gifts with purchases can create a sense of urgency and encourage customers to take action.

Besides that, this is a fantastic way to put a face to your brand and connect with potential customers on a personal level. You can even partner with relevant Amazon Live personalities to reach a wider audience.

Also Read: How to Create Affiliate Links and Keep Track of Affiliate Results?

Offer discounts: If you want to increase sales, then offering discounts is a very effective strategy to draw customers into your stores.
Competitor analysis: It’s imperative to analyze your competitors. Before offering a product or service to the target market, you need to find the gaps in the competitor’s marketing strategies and try to fill up.
Stay up-to-date with Amazon policy changes: Amazon’s policies and procedures can change frequently. Stay informed by regularly reviewing Amazon Seller Central announcements and updates to ensure you’re adhering to the latest guidelines.
Boost Amazon sales by incorporating bio links: Increase Amazon sales using bio links in your social media profiles, directing traffic to your product listings. Leverage platforms like Instagram and TikTok to engage followers with compelling content and seamless access to purchase options through these links.

Conclusion:

Remember, success on Amazon is not a one-time achievement but an ongoing journey of adaptation and optimization.

Stay tuned in to policy updates, keep an eye on how you’re doing, and always be ready to tweak your approach based on what the data tells you.

With each step, you’ll navigate Amazon’s ever-changing terrain with a sense of assurance and purpose.

FAQs on increasing sales on Amazon

How can I improve my product’s visibility on Amazon?

To improve product visibility on Amazon, focus on keyword optimization, high-quality images, compelling product descriptions, and utilizing Amazon advertising options.

What strategies can I use to win the Buy Box?

Winning the Amazon buy box requires competitive pricing, positive seller feedback, fast shipping, and maintaining stock availability.

How do I effectively manage pricing to stay competitive on Amazon?

Manage pricing effectively by utilizing repricing tools, monitoring competitors’ prices, offering competitive pricing, and adjusting prices strategically based on demand and market trends.

What are the benefits of using Fulfillment by Amazon (FBA)?

Fulfillment by Amazon (FBA) streamlines order fulfillment, storage, shipping, and customer service, thus saving time.

July 2, 2024

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